Latest / Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Strategies for Expanding SEO Into Latin America With Zeph Snapp
In Part 2 of Searchmetrics’ SEO podcast with Zeph Snapp, Zeph discusses the strategies for expansion into Latin America -- one of the most rapidly growing markets in the world. Learn about the differences between the countries that make up Latin America and how to maximize your SEO potential. How do you turn lack of consumer and technical sophistication into opportunities? Why is Latin America leap frogging over desktop computers, laptops, and tablets, and going straight to cell phones, and how should SEOs respond? What is the language strategy for reaching the Spanish-speaking market in the…
The skinny
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