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Latest / Barking Mad Podcast

Trends to Watch in 2025, Part 1: Sustainable Ingredient Sourcing

Happy New Year! As we ring in 2025 together, we’re bringing you the top five pet care trends to watch in the coming year, from sustainable initiatives and alternative proteins to biotic ingredients and personalized nutrition. In this first episode of the series, we’ll explain greenwashing, explore the potential of upcycled ingredients and the legacy of rendered ingredients, debunk misleading data, and discuss other barriers and opportunities for more sustainable ingredient sourcing across the pet nutrition market.

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Pet Food Ingredients and Environmental Sustainability…

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