128. The 2 Missing Ingredients In Most Fitness Coaches' Content Marketing That Prevent Leads From Flowing In
In today's episode, we're going to look at the two missing pieces that most fitness trainers find. Content, as most trainers generally do with their marketing, greatly hinders leads from flowing in in a continuous, consistent and predictable way.
"The value that content and information had just a few years ago doesn't hold the same weight today. The fact of the matter is that there are a crap ton of messages every day that you're very ideal clients, the people that you're marketing to are seeing."
Keynotes
You need to lead by example
Be consistent
Drop your deeper purpose
Value your contents…
The skinny
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