Latest / Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
SEO Strategy Groundwork -- Brandon Schakola //Overstock
Brandon Schakola, Sr. Director of SEO at Overstock, discusses SEO strategy. If you want to get the most out of your SEO strategy, you need to build a strong foundation. And, rather than looking externally at your competitors first, you must understand how your organization prioritizes SEO to ensure that you’ll have the resources required to drive the SEO changes outlined in your strategy. Today, Brandon talks about building the groundwork for your SEO strategy. Show Notes
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