104. You Don’t Have A Wellness Problem. You Have A Wellness Director Problem

The Wellness in Hospitality Podcast · Apr 13, 2025 · 22m

Today’s a controversial one--- one that will ruffle feathers.

So, here we go.

You don’t have a wellness problem.

You have a wellness director problem.

And here’s the harsh truth—you might be the one who created it.

Last week, I was sitting in the café of a hotel in Spain, observing the dynamics between the GM and his department heads.

The Director of Rooms? A solid handshake and a planning session.

The Director of F&B? Coffee, strategy talk, a clear seat at the table.

And then... the wellness director walked by.

A nod. A quick fix-it conversation about a sauna door.

That’s it. No seat at the…