Episode 230 – Creative Marketing That Actually Drives Sales | Sawsan Hamawandy
In Episode 230 of Call The Damn Leads, Drewbie sits down with demand generation expert Sawsan Hamawandy for a high-energy conversation about what actually works in modern marketing — and why most companies are getting it wrong.
Sawsan shares her journey from accidentally landing in sales straight out of university to becoming a marketing leader focused on one thing: driving real pipeline, not vanity metrics.
From cold calling with zero tools to building campaigns that generate meetings with top-tier companies, she breaks down the lessons learned the hard way — rejection, resilience, and…
The skinny
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