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154 | The Decide Once Method · Women in The Coaching Arena

• 0:00
  Today
• 0:00
  we
• 0:00
  are
• 0:01
  getting
• 0:01
  super
• 0:01
  practical
• 0:02
  and
• 0:03
  talking
• 0:03
  about
• 0:05
  the
• 0:05
  exhaustion
• 0:05
  of
• 0:06
  having
• 0:06
  choice
• 0:07
  and
• 0:07
  overthinking
• 0:08
  so
• 0:08
  you
• 0:09
  can
• 0:09
  learn
• 0:09
  this
• 0:10
  new
• 0:10
  method
• 0:10
  and
• 0:11
  start
• 0:11
  implementing
• 0:12
  it
• 0:12
  in
• 0:12
  your
• 0:12
  business
• 0:13
  today.
• 0:14
  If
• 0:15
  you
• 0:15
  sit
• 0:16
  at
• 0:16
  your
• 0:16
  desk
• 0:16
  each
• 0:16
  day
• 0:17
  thinking,
• 0:17
  what
• 0:18
  should
• 0:18
  I
• 0:18
  do
• 0:18
  today?
• 0:19
  What
• 0:20
  should
• 0:20
  I
• 0:20
  post
• 0:20
  today?
• 0:21
  Maybe
• 0:22
  I
• 0:22
  should
• 0:23
  write
• 0:23
  a
• 0:23
  book.
• 0:23
  Should
• 0:24
  I
• 0:24
  go
• 0:24
  to
• 0:24
  this
• 0:24
  webinar
• 0:25
  about
• 0:26
  creating
• 0:26
  a
• 0:26
  course
• 0:28
  and
• 0:28
  getting
• 0:28
  distracted
• 0:29
  by
• 0:29
  all
• 0:29
  sorts
• 0:30
  of
• 0:30
  shiny
• 0:30
  objects
• 0:31
  that
• 0:31
  leave
• 0:31
  you
• 0:32
  confused
• 0:32
  about
• 0:33
  what
• 0:33
  your
• 0:33
  most
• 0:34
  important
• 0:34
  tasks
• 0:35
  are
• 0:35
  for
• 0:35
  the
• 0:35
  day,
• 0:36
  then
• 0:36
  this
• 0:36
  is
• 0:37
  the
• 0:37
  episode
• 0:37
  for
• 0:37
  you.
• 0:38
  I'm
• 0:38
  Jo
• 0:39
  Lott,
• 0:39
  the
• 0:39
  host
• 0:40
  of
• 0:40
  Women
• 0:40
  in
• 0:40
  the
• 0:40
  Coaching
• 0:41
  Arena,
• 0:41
  and
• 0:41
  I'm
• 0:42
  so
• 0:42
  glad
• 0:42
  you
• 0:42
  are
• 0:42
  here
• 0:43
  and
• 0:43
  listening.
• 0:46
  This
• 0:46
  constant
• 0:47
  clarity
• 0:47
  seeking
• 0:48
  is
• 0:48
  exactly
• 0:49
  what
• 0:50
  can
• 0:50
  kill
• 0:50
  your
• 0:50
  business
• 0:51
  growth.
• 0:52
  After
• 0:53
  working
• 0:53
  with
• 0:54
  hundreds
• 0:54
  of
• 0:55
  coaches
• 0:55
  now
• 0:56
  I
• 0:56
  know
• 0:57
  that
• 0:57
  this
• 0:57
  is
• 0:58
  super
• 0:59
  dangerous.
• 1:00
  You
• 1:01
  think
• 1:01
  you
• 1:01
  are
• 1:01
  being
• 1:01
  productive
• 1:02
  by
• 1:03
  refining
• 1:03
  your
• 1:03
  website,
• 1:04
  tweaking
• 1:04
  your
• 1:04
  wording,
• 1:06
  creating
• 1:06
  a
• 1:06
  great
• 1:07
  offer,
• 1:07
  thinking
• 1:08
  about
• 1:08
  a
• 1:08
  new
• 1:08
  niche
• 1:09
  statement.
• 1:10
  But
• 1:10
  in
• 1:10
  reality,
• 1:11
  you
• 1:11
  are
• 1:11
  just
• 1:11
  avoiding
• 1:12
  the
• 1:12
  work
• 1:12
  that
• 1:12
  actually
• 1:13
  will
• 1:13
  bring
• 1:13
  in
• 1:14
  clients.
• 1:15
  Today
• 1:16
  I'm
• 1:16
  introducing
• 1:17
  you
• 1:17
  to
• 1:17
  a
• 1:17
  framework
• 1:18
  that
• 1:18
  I'm
• 1:18
  working
• 1:18
  with
• 1:18
  my
• 1:18
  clients
• 1:19
  on
• 1:19
  this
• 1:20
  month,
• 1:20
  which
• 1:21
  is
• 1:21
  called
• 1:21
  the
• 1:21
  Decide
• 1:22
  Once
• 1:23
  Method.
• 1:24
  Decide
• 1:25
  once
• 1:25
  and
• 1:26
  execute
• 1:27
  repeatedly.
• 1:29
  The
• 1:29
  decide
• 1:29
  once
• 1:30
  method
• 1:30
  is
• 1:30
  built
• 1:31
  on
• 1:31
  a
• 1:31
  really
• 1:31
  simple,
• 1:32
  yet
• 1:32
  brutal
• 1:33
  structure.
• 1:34
  You
• 1:34
  divide
• 1:35
  your
• 1:35
  month
• 1:36
  into
• 1:37
  two
• 1:37
  distinct
• 1:38
  phases.
• 1:39
  The
• 1:39
  first
• 1:40
  week
• 1:40
  is
• 1:40
  the
• 1:41
  only
• 1:41
  week
• 1:41
  you
• 1:42
  are
• 1:42
  thinking,
• 1:43
  deciding,
• 1:44
  and
• 1:44
  creating.
• 1:46
  Those
• 1:46
  first
• 1:46
  seven
• 1:47
  days,
• 1:48
  you
• 1:48
  are
• 1:48
  making
• 1:49
  all
• 1:49
  of
• 1:49
  the
• 1:49
  strategic
• 1:50
  decisions
• 1:51
  that
• 1:51
  you
• 1:51
  need
• 1:51
  to
• 1:51
  make
• 1:52
  in
• 1:52
  the
• 1:52
  month
• 1:52
  ahead.
• 1:53
  Maybe
• 1:53
  that's
• 1:54
  defining
• 1:54
  your
• 1:54
  offer,
• 1:55
  getting
• 1:55
  clear
• 1:56
  on
• 1:56
  your
• 1:56
  niche,
• 1:56
  your
• 1:57
  pricing,
• 1:57
  the
• 1:57
  problem
• 1:58
  that
• 1:58
  you
• 1:58
  solve,
• 1:59
  and
• 1:59
  the
• 1:59
  result
• 1:59
  that
• 1:59
  your
• 2:00
  offer
• 2:00
  delivers.
• 2:02
  You
• 2:02
  work
• 2:03
  hard
• 2:03
  this
• 2:04
  first
• 2:04
  week
• 2:05
  and
• 2:05
  get
• 2:05
  all
• 2:06
  of
• 2:06
  the
• 2:06
  thinking
• 2:07
  done.
• 2:07
  As
• 2:07
  much
• 2:08
  content
• 2:08
  as
• 2:09
  you
• 2:09
  can
• 2:09
  scheduled
• 2:10
  if
• 2:10
  you're
• 2:10
  using
• 2:11
  social
• 2:11
  media
• 2:12
  for
• 2:12
  your
• 2:12
  business.
• 2:13
  And
• 2:13
  crucially,
• 2:14
  you
• 2:14
  just
• 2:15
  get
• 2:15
  everything
• 2:16
  out
• 2:16
  of
• 2:16
  the
• 2:16
  way,
• 2:17
  scheduled,
• 2:18
  decisions
• 2:18
  made.
• 2:19
  So
• 2:19
  you
• 2:20
  do
• 2:20
  not
• 2:20
  need
• 2:20
  to
• 2:20
  think
• 2:21
  about
• 2:21
  this
• 2:22
  for
• 2:22
  the
• 2:22
  rest
• 2:22
  of
• 2:23
  the
• 2:23
  month.
• 2:24
  Take
• 2:24
  a
• 2:24
  sigh
• 2:25
  of
• 2:25
  relief
• 2:26
  and
• 2:26
  imagine
• 2:26
  three
• 2:27
  full
• 2:27
  weeks
• 2:28
  with
• 2:28
  no
• 2:29
  content
• 2:30
  to
• 2:30
  think
• 2:30
  about,
• 2:30
  no
• 2:31
  overthinking
• 2:32
  on
• 2:32
  your
• 2:32
  niche,
• 2:33
  offer,
• 2:33
  website,
• 2:34
  whatever
• 2:35
  it
• 2:35
  might
• 2:35
  be,
• 2:35
  you
• 2:35
  are
• 2:35
  overthinking.
• 2:36
  You
• 2:36
  have
• 2:37
  made
• 2:37
  a
• 2:37
  decision
• 2:38
  upfront
• 2:39
  that
• 2:39
  all
• 2:39
  of
• 2:39
  those
• 2:39
  decisions
• 2:40
  are
• 2:40
  done
• 2:41
  in
• 2:41
  week
• 2:41
  one
• 2:42
  and
• 2:42
  weeks
• 2:43
  two,
• 2:43
  three
• 2:43
  and
• 2:44
  four
• 2:44
  are
• 2:44
  for
• 2:45
  executing.
• 2:47
  So
• 2:47
  strict,
• 2:47
  I
• 2:48
  know,
• 2:48
  but
• 2:48
  after
• 2:49
  day
• 2:49
  seven,
• 2:50
  the
• 2:50
  thinking
• 2:50
  part
• 2:50
  of
• 2:51
  your
• 2:51
  brain
• 2:51
  is
• 2:51
  officially
• 2:52
  fired.
• 2:53
  And
• 2:53
  then
• 2:53
  we
• 2:53
  will
• 2:54
  move
• 2:54
  into
• 2:54
  our
• 2:55
  execution
• 2:56
  loop.
• 2:57
  This
• 2:57
  is
• 2:57
  the
• 2:58
  part
• 2:58
  that
• 2:58
  I
• 2:58
  know
• 2:59
  through
• 2:59
  working
• 2:59
  with
• 3:00
  hundreds
• 3:00
  of
• 3:00
  coaches
• 3:01
  that
• 3:02
  is
• 3:02
  really
• 3:02
  neglected,
• 3:03
  especially
• 3:04
  in
• 3:04
  terms
• 3:05
  of
• 3:05
  the
• 3:05
  volume
• 3:06
  required.
• 3:07
  You've
• 3:07
  made
• 3:07
  your
• 3:08
  decisions
• 3:08
  in
• 3:09
  week
• 3:09
  one,
• 3:10
  and
• 3:10
  so
• 3:10
  now
• 3:11
  you
• 3:11
  move
• 3:11
  into
• 3:11
  a
• 3:12
  different
• 3:12
  zone
• 3:13
  and
• 3:13
  you
• 3:13
  just
• 3:14
  execute
• 3:14
  on
• 3:15
  those
• 3:15
  decisions
• 3:15
  that
• 3:16
  you
• 3:16
  made.
• 3:17
  Obviously
• 3:18
  things
• 3:18
  are
• 3:18
  more
• 3:18
  nuanced
• 3:19
  than
• 3:19
  I'm
• 3:19
  describing
• 3:20
  here,
• 3:21
  but
• 3:21
  as
• 3:21
  much
• 3:22
  as
• 3:22
  possible,
• 3:22
  I
• 3:23
  would
• 3:23
  highly
• 3:23
  recommend
• 3:24
  that
• 3:24
  you
• 3:25
  prioritize
• 3:26
  these
• 3:26
  weeks,
• 3:27
  two,
• 3:27
  three,
• 3:27
  and
• 3:27
  four,
• 3:28
  to
• 3:28
  do
• 3:29
  the
• 3:29
  work.
• 3:30
  Most
• 3:30
  of
• 3:30
  the
• 3:30
  time
• 3:31
  businesses
• 3:31
  fail
• 3:32
  because
• 3:32
  they
• 3:32
  just
• 3:33
  haven't
• 3:33
  done
• 3:33
  the
• 3:33
  volume
• 3:34
  required
• 3:35
  of
• 3:35
  the
• 3:35
  important
• 3:36
  work
• 3:36
  of
• 3:36
  lead
• 3:37
  generation.
• 3:38
  So
• 3:38
  let's
• 3:39
  move
• 3:39
  on
• 3:39
  to
• 3:39
  talking
• 3:40
  about
• 3:40
  lead
• 3:41
  generation.
• 3:43
  Many
• 3:43
  people
• 3:43
  think
• 3:44
  lead
• 3:44
  generation
• 3:45
  is
• 3:45
  about
• 3:46
  posting
• 3:46
  on
• 3:47
  LinkedIn
• 3:48
  or
• 3:48
  Instagram
• 3:49
  and
• 3:49
  hoping
• 3:49
  for
• 3:49
  the
• 3:49
  best.
• 3:51
  In
• 3:51
  this
• 3:51
  decide
• 3:52
  once
• 3:52
  method
• 3:52
  I'm
• 3:53
  working
• 3:53
  with
• 3:53
  on
• 3:53
  clients
• 3:54
  at
• 3:54
  the
• 3:54
  moment,
• 3:55
  content
• 3:55
  will
• 3:55
  support
• 3:56
  your
• 3:56
  visibility,
• 3:57
  but
• 3:57
  it
• 3:58
  does
• 3:58
  not
• 3:58
  replace
• 3:59
  contact.
• 4:00
  The
• 4:01
  amount
• 4:01
  of
• 4:01
  time
• 4:02
  I
• 4:02
  know
• 4:02
  it
• 4:03
  takes
• 4:03
  people
• 4:03
  to
• 4:03
  write
• 4:04
  content
• 4:05
  can
• 4:05
  easily
• 4:06
  replace
• 4:07
  all
• 4:07
  of
• 4:07
  the
• 4:07
  really
• 4:08
  important
• 4:08
  work
• 4:09
  you
• 4:09
  need
• 4:09
  to
• 4:09
  do,
• 4:10
  which
• 4:10
  is
• 4:10
  why
• 4:11
  when
• 4:11
  creating
• 4:11
  this
• 4:12
  sales
• 4:12
  sprint
• 4:12
  this
• 4:13
  month,
• 4:13
  I
• 4:13
  decided
• 4:14
  to
• 4:14
  be
• 4:15
  super
• 4:15
  clear
• 4:16
  that
• 4:16
  the
• 4:16
  content
• 4:17
  is
• 4:17
  not
• 4:17
  the
• 4:17
  thing
• 4:18
  that
• 4:18
  we
• 4:18
  are
• 4:18
  prioritizing
• 4:19
  this
• 4:19
  month.
• 4:21
  In
• 4:21
  these
• 4:21
  weeks,
• 4:22
  two
• 4:22
  to
• 4:22
  four,
• 4:23
  we
• 4:24
  use
• 4:24
  a
• 4:24
  very
• 4:25
  simple
• 4:25
  rhythm.
• 4:26
  We
• 4:26
  have
• 4:26
  organized
• 4:27
  ourselves,
• 4:27
  so
• 4:28
  there
• 4:28
  is
• 4:28
  absolutely
• 4:29
  no
• 4:29
  decisions
• 4:30
  to
• 4:30
  make.
• 4:31
  Each
• 4:31
  day,
• 4:32
  we
• 4:32
  have
• 4:33
  removed
• 4:33
  choice,
• 4:34
  creativity
• 4:35
  and
• 4:35
  overthinking
• 4:36
  from
• 4:36
  this
• 4:37
  60
• 4:37
  to
• 4:38
  90
• 4:38
  minutes
• 4:38
  per
• 4:39
  day
• 4:40
  Most
• 4:40
  people
• 4:41
  fail
• 4:41
  because
• 4:41
  they
• 4:41
  keep
• 4:42
  reopening
• 4:43
  decisions.
• 4:44
  Second
• 4:44
  guessing
• 4:45
  the
• 4:45
  name
• 4:45
  of
• 4:45
  your
• 4:46
  offer,
• 4:46
  the
• 4:46
  angle,
• 4:47
  the
• 4:47
  price,
• 4:47
  the
• 4:47
  message,
• 4:48
  and
• 4:49
  that
• 4:49
  constant
• 4:49
  reopening
• 4:50
  kills
• 4:50
  momentum.
• 4:52
  In
• 4:52
  this
• 4:52
  latter
• 4:53
  phase
• 4:53
  of
• 4:53
  the
• 4:53
  month,
• 4:54
  our
• 4:54
  only
• 4:54
  job
• 4:55
  becomes
• 4:55
  this.
• 4:56
  Show
• 4:56
  up.
• 4:57
  Follow
• 4:57
  the
• 4:57
  plan
• 4:58
  and
• 4:58
  repeat.
• 5:00
  I
• 5:00
  was
• 5:00
  at
• 5:00
  a
• 5:00
  party
• 5:01
  on
• 5:01
  Saturday
• 5:02
  and
• 5:02
  a
• 5:02
  client
• 5:03
  of
• 5:03
  mine
• 5:03
  was
• 5:03
  there
• 5:04
  as
• 5:04
  well.
• 5:05
  And
• 5:05
  she
• 5:05
  said
• 5:06
  to
• 5:06
  me
• 5:06
  that
• 5:06
  she
• 5:06
  had
• 5:06
  had
• 5:07
  a
• 5:07
  call
• 5:08
  with
• 5:08
  another
• 5:08
  client
• 5:08
  of
• 5:09
  mine
• 5:09
  who'd
• 5:09
  said,
• 5:10
  I
• 5:10
  just
• 5:10
  don't
• 5:10
  understand
• 5:11
  this
• 5:11
  overwhelm
• 5:12
  people
• 5:12
  feel
• 5:12
  about
• 5:14
  getting
• 5:14
  leads
• 5:14
  and
• 5:15
  growing
• 5:15
  their
• 5:15
  business.
• 5:16
  And
• 5:16
  she
• 5:17
  said,
• 5:17
  wow,
• 5:18
  really?
• 5:18
  How
• 5:18
  is
• 5:19
  that?
• 5:19
  And
• 5:19
  she
• 5:19
  said,
• 5:19
  yeah,
• 5:19
  I
• 5:20
  just
• 5:20
  know
• 5:20
  if
• 5:21
  I
• 5:21
  do
• 5:21
  these
• 5:22
  actions
• 5:23
  each
• 5:23
  Monday.
• 5:24
  My
• 5:24
  business
• 5:25
  will
• 5:26
  grow
• 5:26
  and
• 5:26
  I
• 5:26
  will
• 5:27
  generate
• 5:27
  leads.
• 5:28
  And
• 5:29
  she
• 5:29
  has
• 5:29
  done
• 5:30
  amazing
• 5:31
  in
• 5:31
  my
• 5:31
  business
• 5:32
  of
• 5:32
  coaching
• 5:32
  program
• 5:33
  because
• 5:34
  she
• 5:34
  has
• 5:34
  done
• 5:35
  exactly
• 5:35
  that.
• 5:35
  She
• 5:36
  has
• 5:36
  repeated
• 5:37
  the
• 5:37
  somewhat
• 5:38
  boring
• 5:38
  actions,
• 5:40
  but
• 5:40
  she
• 5:40
  started
• 5:41
  to
• 5:41
  see
• 5:41
  the
• 5:41
  results
• 5:42
  and
• 5:42
  she
• 5:42
  didn't
• 5:43
  give
• 5:43
  up
• 5:43
  right
• 5:43
  away.
• 5:44
  She
• 5:44
  has
• 5:44
  executed
• 5:45
  consistently
• 5:47
  and
• 5:47
  now
• 5:47
  can
• 5:47
  really
• 5:48
  know
• 5:48
  exactly
• 5:49
  what
• 5:49
  action
• 5:49
  she
• 5:50
  needs
• 5:50
  to
• 5:50
  take.
• 5:51
  Measure
• 5:52
  them
• 5:52
  with
• 5:53
  numbers.
• 5:54
  And
• 5:54
  know
• 5:55
  what
• 5:55
  sort
• 5:55
  of
• 5:55
  outcome
• 5:56
  those
• 5:56
  numbers
• 5:57
  will
• 5:57
  generate.
• 5:58
  That
• 5:58
  also
• 5:59
  allows
• 5:59
  you
• 5:59
  to
• 5:59
  know
• 6:00
  that
• 6:00
  if
• 6:00
  you
• 6:00
  want
• 6:00
  more
• 6:01
  clients,
• 6:01
  then
• 6:01
  all
• 6:02
  I
• 6:02
  need
• 6:02
  to
• 6:02
  do
• 6:02
  is
• 6:03
  double
• 6:03
  the
• 6:03
  amount
• 6:04
  of
• 6:04
  that
• 6:04
  activity
• 6:06
  to
• 6:06
  get
• 6:06
  double
• 6:06
  the
• 6:06
  amount
• 6:07
  of
• 6:07
  clients.
• 6:08
  So
• 6:08
  there
• 6:08
  is
• 6:08
  so
• 6:08
  much
• 6:09
  power
• 6:09
  when
• 6:10
  you
• 6:10
  can
• 6:10
  become
• 6:11
  a
• 6:11
  real
• 6:11
  metric
• 6:12
  driven
• 6:12
  person
• 6:13
  and
• 6:14
  understand
• 6:14
  what
• 6:15
  your
• 6:15
  core
• 6:16
  actions
• 6:16
  are
• 6:17
  to
• 6:17
  generate
• 6:18
  leads
• 6:18
  in
• 6:18
  your
• 6:18
  business.
• 6:20
  In
• 6:20
  the
• 6:20
  sprint,
• 6:21
  I
• 6:21
  have
• 6:21
  provided
• 6:22
  every
• 6:23
  single
• 6:24
  template
• 6:24
  that
• 6:24
  everybody
• 6:25
  would
• 6:25
  need
• 6:25
  to
• 6:26
  actually
• 6:26
  implement
• 6:27
  this
• 6:27
  because
• 6:28
  I
• 6:28
  know
• 6:28
  that
• 6:29
  that
• 6:29
  is
• 6:29
  where
• 6:29
  the
• 6:29
  system
• 6:30
  falls
• 6:30
  down
• 6:31
  and
• 6:31
  you're
• 6:31
  not
• 6:31
  exactly
• 6:32
  sure
• 6:33
  how
• 6:33
  to
• 6:33
  say
• 6:33
  things,
• 6:34
  exactly
• 6:35
  how
• 6:35
  many
• 6:35
  things
• 6:36
  to
• 6:36
  do
• 6:36
  each
• 6:37
  day.
• 6:37
  So
• 6:38
  it's
• 6:38
  really
• 6:38
  deliberate.
• 6:39
  Yes,
• 6:40
  it's
• 6:40
  a
• 6:40
  bit
• 6:40
  uncomfortable,
• 6:41
  but
• 6:42
  I
• 6:42
  know
• 6:43
  that
• 6:43
  it
• 6:43
  works
• 6:44
  and
• 6:44
  I
• 6:44
  am
• 6:44
  really,
• 6:45
  really
• 6:45
  excited
• 6:46
  to
• 6:46
  see
• 6:46
  the
• 6:46
  results
• 6:47
  that
• 6:47
  my
• 6:47
  clients
• 6:48
  are
• 6:48
  going
• 6:48
  to
• 6:49
  get
• 6:49
  by
• 6:50
  the
• 6:50
  end
• 6:50
  of
• 6:50
  this
• 6:51
  month.
• 6:51
  So
• 6:52
  think
• 6:52
  about
• 6:53
  your
• 6:53
  own
• 6:53
  lead
• 6:54
  generation
• 6:54
  activities.
• 6:55
  What
• 6:55
  does
• 6:56
  your
• 6:56
  lead
• 6:57
  generation
• 6:57
  strategy
• 6:58
  look
• 6:58
  like?
• 6:59
  Map
• 6:59
  that
• 6:59
  out.
• 7:01
  Commit
• 7:01
  to
• 7:02
  doing
• 7:02
  those
• 7:02
  actions
• 7:03
  in
• 7:03
  that
• 7:03
  volume
• 7:04
  each
• 7:04
  day.
• 7:05
  We
• 7:06
  also
• 7:06
  have
• 7:06
  a
• 7:06
  manifesto
• 7:07
  for
• 7:07
  our
• 7:08
  'Decide
• 7:08
  Once'
• 7:09
  sprint.
• 7:10
  I
• 7:10
  know
• 7:11
  that
• 7:11
  we
• 7:11
  are
• 7:12
  human,
• 7:12
  and
• 7:13
  this
• 7:13
  is
• 7:13
  easier
• 7:14
  said
• 7:14
  than
• 7:14
  done,
• 7:15
  but
• 7:15
  what
• 7:15
  a
• 7:15
  sales
• 7:16
  or
• 7:16
  lead
• 7:16
  generation,
• 7:17
  sprint,
• 7:17
  or
• 7:18
  actually
• 7:18
  any
• 7:19
  lead
• 7:19
  generation
• 7:19
  you
• 7:20
  do
• 7:20
  in
• 7:20
  your
• 7:20
  business
• 7:21
  is
• 7:21
  about,
• 7:22
  is
• 7:22
  talking
• 7:23
  to
• 7:23
  real
• 7:23
  people,
• 7:24
  having
• 7:25
  real
• 7:25
  conversations,
• 7:26
  getting
• 7:26
  real
• 7:27
  feedback,
• 7:28
  and
• 7:28
  creating
• 7:29
  real
• 7:29
  momentum.
• 7:31
  These
• 7:31
  activities
• 7:32
  are
• 7:32
  not
• 7:33
  branding
• 7:34
  work,
• 7:34
  website
• 7:35
  refinement,
• 7:36
  endless
• 7:36
  clarity
• 7:37
  seeking
• 7:37
  or
• 7:38
  waiting
• 7:38
  until
• 7:38
  you
• 7:39
  feel
• 7:39
  confident.
• 7:40
  The
• 7:40
  key
• 7:41
  is
• 7:41
  that
• 7:41
  confidence
• 7:42
  is
• 7:42
  built
• 7:43
  through
• 7:43
  action,
• 7:43
  not
• 7:44
  before
• 7:44
  it.
• 7:46
  So
• 7:46
  have
• 7:46
  a
• 7:46
  think
• 7:47
  about
• 7:47
  what
• 7:47
  proportion
• 7:48
  of
• 7:48
  your
• 7:48
  day
• 7:49
  is
• 7:49
  spent
• 7:49
  on
• 7:50
  repeated
• 7:52
  simple
• 7:52
  activities
• 7:53
  that
• 7:53
  are
• 7:54
  going
• 7:54
  to
• 7:54
  generate
• 7:55
  leads
• 7:55
  in
• 7:55
  your
• 7:55
  business
• 7:56
  versus
• 7:57
  the
• 7:57
  branding
• 7:58
  work,
• 7:58
  the
• 7:58
  website
• 7:59
  refinement,
• 7:59
  and
• 7:59
  the
• 7:59
  endless
• 8:00
  clarity
• 8:01
  seeking.
• 8:02
  This
• 8:02
  will
• 8:02
  be
• 8:03
  your
• 8:03
  indicator
• 8:04
  as
• 8:04
  to
• 8:04
  how
• 8:05
  well
• 8:05
  your
• 8:05
  business
• 8:06
  is
• 8:06
  doing.
• 8:07
  The
• 8:07
  only
• 8:08
  rule
• 8:08
  in
• 8:08
  our
• 8:09
  sprint
• 8:09
  is
• 8:10
  when
• 8:10
  in
• 8:10
  doubt,
• 8:11
  take
• 8:11
  action.
• 8:13
  If
• 8:13
  you
• 8:13
  find
• 8:13
  yourself
• 8:14
  rewriting
• 8:15
  messages,
• 8:15
  tweaking
• 8:16
  wording,
• 8:17
  questioning
• 8:17
  whether
• 8:17
  you're
• 8:18
  ready
• 8:18
  or
• 8:19
  waiting
• 8:19
  for
• 8:19
  certainty
• 8:20
  that
• 8:20
  this
• 8:20
  is
• 8:20
  gonna
• 8:21
  work,
• 8:21
  the
• 8:21
  instruction
• 8:22
  is
• 8:22
  always
• 8:23
  the
• 8:23
  same.
• 8:24
  Send
• 8:24
  the
• 8:24
  message,
• 8:25
  have
• 8:25
  the
• 8:25
  conversation,
• 8:26
  take
• 8:27
  the
• 8:27
  action,
• 8:28
  and
• 8:28
  then
• 8:28
  your
• 8:29
  confidence
• 8:29
  and
• 8:30
  your
• 8:30
  creativity
• 8:31
  and
• 8:31
  your
• 8:31
  certainty
• 8:32
  will
• 8:32
  come
• 8:33
  the
• 8:33
  other
• 8:33
  side
• 8:34
  of
• 8:34
  that
• 8:34
  action.
• 8:36
  The
• 8:36
  progress
• 8:36
  you
• 8:36
  want
• 8:37
  is
• 8:37
  usually
• 8:37
  sitting
• 8:38
  inside
• 8:39
  the
• 8:39
  work
• 8:39
  that
• 8:39
  you
• 8:39
  have
• 8:40
  been
• 8:40
  avoiding,
• 8:41
  not
• 8:41
  because
• 8:42
  it's
• 8:42
  complicated,
• 8:43
  but
• 8:43
  because
• 8:44
  it's
• 8:44
  uncomfortable.
• 8:45
  So
• 8:46
  the
• 8:46
  key
• 8:46
  message
• 8:46
  today
• 8:47
  is
• 8:47
  to
• 8:47
  do
• 8:47
  the
• 8:47
  work
• 8:48
  anyway.
• 8:48
  This
• 8:49
  is
• 8:49
  how
• 8:49
  your
• 8:49
  business
• 8:50
  will
• 8:50
  stop
• 8:50
  being
• 8:51
  optional
• 8:51
  and
• 8:52
  start
• 8:52
  becoming
• 8:52
  inevitable.
• 8:54
  I
• 8:54
  hope
• 8:54
  this
• 8:55
  has
• 8:55
  helped
• 8:55
  you
• 8:56
  to
• 8:56
  think
• 8:56
  about
• 8:56
  what
• 8:57
  your
• 8:57
  baseline
• 8:58
  activities
• 8:58
  you
• 8:59
  are
• 8:59
  committing
• 8:59
  to
• 8:59
  are
• 9:00
  and
• 9:00
  ways
• 9:00
  of
• 9:01
  executing
• 9:02
  that
• 9:02
  mean
• 9:02
  you
• 9:03
  are
• 9:03
  in
• 9:03
  execution
• 9:04
  mode,
• 9:04
  not
• 9:05
  in
• 9:05
  deciding
• 9:06
  mode
• 9:06
  all
• 9:06
  of
• 9:07
  the
• 9:07
  time.
• 9:08
  I
• 9:08
  am
• 9:08
  excited
• 9:09
  to
• 9:09
  share
• 9:10
  the
• 9:10
  results
• 9:10
  of
• 9:11
  the
• 9:11
  sprint
• 9:11
  with
• 9:11
  you
• 9:11
  in
• 9:12
  a
• 9:12
  few
• 9:12
  weeks
• 9:13
  and
• 9:13
  even
• 9:13
  if
• 9:13
  you
• 9:13
  join
• 9:14
  the
• 9:14
  business
• 9:14
  of
• 9:14
  coaching
• 9:15
  in
• 9:15
  future
• 9:16
  months,
• 9:17
  don't
• 9:17
  worry,
• 9:17
  the
• 9:18
  sprint
• 9:18
  will
• 9:18
  still
• 9:18
  be
• 9:19
  available
• 9:19
  and
• 9:19
  you
• 9:20
  can
• 9:20
  make
• 9:20
  huge,
• 9:21
  huge
• 9:22
  traction
• 9:22
  in
• 9:22
  your
• 9:22
  business
• 9:23
  quickly.
• 9:24
  So
• 9:25
  like
• 9:25
  I
• 9:25
  always
• 9:26
  say,
• 9:26
  trust
• 9:26
  yourself,
• 9:27
  believe
• 9:27
  in
• 9:27
  yourself
• 9:28
  and
• 9:28
  be
• 9:28
  the
• 9:29
  wise
• 9:29
  gardener
• 9:29
  who
• 9:30
  keeps
• 9:30
  on
• 9:30
  watering
• 9:31
  the
• 9:31
  seed.
• 9:32
  Microphone (Samson Q2U Microphone): Thank
• 9:32
  Microphone (Samson Q2U Microphone): you
• 9:32
  Microphone (Samson Q2U Microphone): so
• 9:33
  Microphone (Samson Q2U Microphone): much
• 9:33
  Microphone (Samson Q2U Microphone): for
• 9:33
  Microphone (Samson Q2U Microphone): listening
• 9:34
  Microphone (Samson Q2U Microphone): to
• 9:34
  Microphone (Samson Q2U Microphone): this
• 9:34
  Microphone (Samson Q2U Microphone): episode
• 9:35
  Microphone (Samson Q2U Microphone): of
• 9:35
  Microphone (Samson Q2U Microphone): Women
• 9:35
  Microphone (Samson Q2U Microphone): in
• 9:35
  Microphone (Samson Q2U Microphone): the
• 9:36
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• 9:36
  Microphone (Samson Q2U Microphone): Arena.
• 9:37
  Microphone (Samson Q2U Microphone): I
• 9:37
  Microphone (Samson Q2U Microphone): have
• 9:37
  Microphone (Samson Q2U Microphone): a
• 9:37
  Microphone (Samson Q2U Microphone): mess
• 9:38
  Microphone (Samson Q2U Microphone): of
• 9:38
  Microphone (Samson Q2U Microphone): free
• 9:38
  Microphone (Samson Q2U Microphone): resources
• 9:39
  Microphone (Samson Q2U Microphone): on
• 9:39
  Microphone (Samson Q2U Microphone): my
• 9:40
  Microphone (Samson Q2U Microphone): website
• 9:40
  Microphone (Samson Q2U Microphone): joannalottcoaching.com.
• 9:43
  Microphone (Samson Q2U Microphone): That's
• 9:44
  Microphone (Samson Q2U Microphone): Joanna
• 9:44
  Microphone (Samson Q2U Microphone): with
• 9:44
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• 9:45
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• 9:45
  Microphone (Samson Q2U Microphone): and
• 9:45
  Microphone (Samson Q2U Microphone): Lott
• 9:46
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• 9:46
  Microphone (Samson Q2U Microphone): two
• 9:46
  Microphone (Samson Q2U Microphone): T's.
• 9:47
  Microphone (Samson Q2U Microphone): joannalottcoaching.com.
• 9:49
  Microphone (Samson Q2U Microphone): And
• 9:50
  Microphone (Samson Q2U Microphone): I'll
• 9:50
  Microphone (Samson Q2U Microphone): also
• 9:50
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• 9:50
  Microphone (Samson Q2U Microphone): links
• 9:51
  Microphone (Samson Q2U Microphone): in
• 9:51
  Microphone (Samson Q2U Microphone): the
• 9:51
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• 9:51
  Microphone (Samson Q2U Microphone): notes.
• 9:53
  Microphone (Samson Q2U Microphone): Let
• 9:53
  Microphone (Samson Q2U Microphone): me
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  Microphone (Samson Q2U Microphone): know
• 9:54
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• 9:54
  Microphone (Samson Q2U Microphone): you
• 9:54
  Microphone (Samson Q2U Microphone): found
• 9:54
  Microphone (Samson Q2U Microphone): this
• 9:55
  Microphone (Samson Q2U Microphone): episode
• 9:55
  Microphone (Samson Q2U Microphone): useful.
• 9:56
  Microphone (Samson Q2U Microphone): Share
• 9:56
  Microphone (Samson Q2U Microphone): it
• 9:56
  Microphone (Samson Q2U Microphone): with
• 9:56
  Microphone (Samson Q2U Microphone): a
• 9:56
  Microphone (Samson Q2U Microphone): friend
• 9:57
  Microphone (Samson Q2U Microphone): and
• 9:57
  Microphone (Samson Q2U Microphone): leave
• 9:58
  Microphone (Samson Q2U Microphone): me
• 9:58
  Microphone (Samson Q2U Microphone): a
• 9:58
  Microphone (Samson Q2U Microphone): review,
• 9:58
  Microphone (Samson Q2U Microphone): and
• 9:59
  Microphone (Samson Q2U Microphone): I
• 9:59
  Microphone (Samson Q2U Microphone): will
• 9:59
  Microphone (Samson Q2U Microphone): personally
• 10:00
  Microphone (Samson Q2U Microphone): thank
• 10:00
  Microphone (Samson Q2U Microphone): you
• 10:00
  Microphone (Samson Q2U Microphone): for
• 10:00
  Microphone (Samson Q2U Microphone): that.
• 10:02
  Microphone (Samson Q2U Microphone): Remember
• 10:02
  Microphone (Samson Q2U Microphone): to
• 10:03
  Microphone (Samson Q2U Microphone): trust
• 10:03
  Microphone (Samson Q2U Microphone): yourself,
• 10:03
  Microphone (Samson Q2U Microphone): believe
• 10:04
  Microphone (Samson Q2U Microphone): in
• 10:04
  Microphone (Samson Q2U Microphone): yourself
• 10:05
  Microphone (Samson Q2U Microphone): and
• 10:05
  Microphone (Samson Q2U Microphone): be
• 10:05
  Microphone (Samson Q2U Microphone): the
• 10:05
  Microphone (Samson Q2U Microphone): wise
• 10:06
  Microphone (Samson Q2U Microphone): Gardner
• 10:06
  Microphone (Samson Q2U Microphone): who
• 10:06
  Microphone (Samson Q2U Microphone): keeps
• 10:07
  Microphone (Samson Q2U Microphone): on
• 10:07
  Microphone (Samson Q2U Microphone): watering
• 10:07
  Microphone (Samson Q2U Microphone): the
• 10:07
  Microphone (Samson Q2U Microphone): seed.
• 10:08
  Microphone (Samson Q2U Microphone): Get
• 10:09
  Microphone (Samson Q2U Microphone): into
• 10:09
  Microphone (Samson Q2U Microphone): the
• 10:09
  Microphone (Samson Q2U Microphone): arena
• 10:10
  Microphone (Samson Q2U Microphone): dare,
• 10:10
  Microphone (Samson Q2U Microphone): greatly
• 10:11
  Microphone (Samson Q2U Microphone): and
• 10:11
  Microphone (Samson Q2U Microphone): try.