
Building Loyal Fans Beyond the Broadcast with Peter Hutton
In this special episode of The Future of Fandom, hosts Miheer Walavalkar and Samuel Westberg sit down with sports media veteran Peter Hutton to explore the evolving business case for fan engagement and gamification. They dive into how fan data, community-building, and interactive experiences are reshaping loyalty, monetisation, and broadcast strategies across the industry.
What You'll Learn in This Episode
>> Why capturing first-party fan data is essential for monetisation and long-term growth
>> How private equity evaluates sports properties using audience insight and engagement metrics
>>…
The skinny
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