NHL Jerseys To Have Ads in 2022 / A Genius Idea
Scott and Eben discuss a major change in the NHL, which will let teams sell advertisements on its jerseys for the 2022-23 season. They also discuss a new Genius Sports hire, Sportradar starting the IPO process, the sports metaverse, and the NCAA’s upcoming changes.
'Sporticast' is a new podcast hosted by business journalists Scott Soshnick and Eben Novy-Williams from Sportico that will deliver the inside scoop on the intersection of money and sports. From billion-dollar valuations to team sales, sponsorship contracts and media rights, go behind the scenes on the deals that power the global…
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