Preserving Humanity in the Age of AI: The Future of Marketing with Natasha Madan
While everyone’s chasing data and AI-driven targeted marketing, Natasha Madan’s keeping humanity at the centre of it all. In this episode of Marketing Vanguard, the Head of Marketing at Intuit Credit Karma shares why blending art and science is essential to modern marketing. She dives into the how of building human connections that trump personalization algorithms and repositioning legacy brands for new generations while taking us behind the scenes of her groundbreaking work launching Prime Day at Amazon.
Natasha Madan is Head of Marketing at Intuit Credit Karma, known for her expertise in…
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