97: Beyond Five-Star Reviews: What Actually Makes a Med Spa Trustworthy?
“If your med spa is safer, better run and more clinically responsible than the one down the street—but the patient can’t tell the difference—does it actually give you a competitive advantage?”
A med spa can have a gorgeous website, thousands of followers and hundreds of five-star reviews—and none of those things tells a prospective patient whether its providers are practicing within scope, its medical director is truly involved, its products came from legitimate sources or its team knows what to do when something goes wrong. As medical aesthetics continues to grow, that…
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