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How CMOs Can Make Enterprise-Wide Impact | Prof. Venkatesh Shankar | Ep 06
In this episode of the ContraMinds Podcast, we dive into the world of accountability in marketing and how Chief Marketing Officers (CMOs) can make a significant impact across the enterprise. Effective marketing strategies require a deep understanding of customer mapping, marketing budgets, and marketing automation. By leveraging growth hacking and influence strategies, CMOs can drive lead generation and create a lasting brand management.
Tune in to hear Prof. Venky Shankar, a marketing academician and a thought leader, as he shares his insights on the latest research trends, public relations…
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