Focus on the Data, Not the Headlines

Ninja Selling Podcast · Sep 7, 2020 · 23m

As the markets start to play out, Matt and Garrett find that their attention is being drawn toward the disparity between headlines in the media and what they are actually hearing from the agents with whom they work. If you were to believe the headlines, cities such as New York, San Francisco and Seattle would be ghost towns, which is obviously not the case, so it's time to review the importance of researching the actual data and educating your people.

Our hosts begin by examining the unreliability of the media when reporting about real estate, stressing the need to educate your people with…