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Latest / B2Education Unpacked - The Education Growth Podcast

You haven't told me what you're going to mitigate.

Al Kingsley sells classroom management and safeguarding software, which is nobody's idea of a glamorous category. That is the point.

A bonus episode, cut from Series One, Episode Four of B2Education Unpacked — The Education Growth Podcast.

In this one:

● Why deliberately unglamorous infrastructure products hold their ground

● Why he never opens a conversation with the product

● What he sees when he looks at a supplier's website, and what is missing from almost all of them

● The question a buyer is actually asking, which is what problem goes away

Al Kingsley MBE is CEO of NetSupport.

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