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Most Business Owners Skip SWOT Analysis — Here's Why Paul Angelle Says That's a Costly Mistake

SWOT analysis — Strengths, Weaknesses, Opportunities, Threats — is one of the most powerful strategic frameworks available to any business owner or leader, and one of the most consistently underused. Most people either skip it entirely or treat it as a one-time exercise rather than the ongoing decision-making tool it was designed to be. Paul Angelle joins Stacey Chillemi to make the case for taking strategic analysis seriously — what a properly executed SWOT analysis actually reveals about your business that gut instinct and day-to-day operations consistently miss, how to use the framework to…

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