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231: The enrolment journey – Interview with Anthony McCausland

School Marketing Journal with Brad Entwistle and Andrew Sculthorpe

Parents are becoming far more sensitive to how schools communicate fees, and fee transparency is now one of the top factors shaping enrolment decisions. In this interview episode, Brad is joined by Anthony McCausland, Founder and CEO of Feesable, to discuss new national insights from the School Fees in Australia: 2025 Report. They explore how Gen Z parents are reshaping expectations, why clarity and simplicity build trust and retention, and the practical steps Heads can take to modernise fee communication and strengthen every…

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