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156 - The Big Pivot: Rebranding Your Photography Career for New Opportunities
Thinking about pivoting your photography business? Rebranding can feel risky, but it may be the key to unlocking new opportunities. In this episode of The Nerdy Photographer Podcast, I sit down with photographer Justin Haugen, who successfully transitioned from being a wedding photographer to building a thriving commercial photography brand.
We discuss:
Knowing when to pivot – signs your current niche isn't serving your long-term goals.
Rebranding strategies – reshaping your portfolio, website, and marketing to reach new clients.
Leveraging past experience – how skills from one genre can…
The skinny
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