Seriously Don't Skip Your Back Office Setup

Seriously Don’t Do That™ · Jun 11, 2026 · 59m

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Entering the U.S. market isn’t just a sales problem.

It’s an operational one.

In this episode of Seriously Don’t Do That, Dan Griffith sits down with Sims Tullos of Amesto Global to break down the back-office mistakes that quietly derail U.S. expansion.

We cover:

• Why “we’ll fix ops later” becomes expensive fast

• Entity setup, payroll, banking, tax, and compliance traps founders miss

• The hidden costs that stall hiring and delay revenue

• Why U.S. expansion fails when operations lag go-to-market

• What to have in place before your first U.S. hire

This is not theory. It’s…