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Beyond the Hype: Building Strength and Purpose in Fitness with Andrew Coates
Mike "C-Roc" sits down with fitness industry leader and host of the Lift Free and Diet Hard podcast, Andrew Coates. With an unfiltered and candid vibe, the two dive into the state of the fitness industry, where Andrew shares his thoughts on the over-glorification of status and scale among coaches—and how his commitment remains rooted in coaching real people, day in and day out.
Andrew opens up about his in-person and online coaching approach, his love for strength training, and the importance of behavioral psychology in achieving lasting health results.
He discusses the science behind…
The skinny
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