
157: Don’t Be a Commodity. Be a Brand Worth Loving. w/ Ben Baker
Purpose of episode: Without a community, you’re just a commodity.
Mission: Ben did a personal brand exercise with Sangram consulting him on:
What he is good at
Where he has room to improve
All based on the honest feedback he’s gathered, throughout their online friendship.
With Sangram as the anecdote, we learn how the power of storytelling and personal branding can build a community, allowing you to become a leader of your industry and increase sales!
The skinny
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