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Latest / The Jon and Marc Podcast

Confessions of a Law Firm CMO: What Really Drives Growth

Behind every fast-growing law firm is a strategy most people never see.

In this episode, Marc sits down with Trudy Emlaw, former CMO of Mike Morse Law Firm and current CMO of George Sink Injury Lawyers, to break down the playbook behind data-driven growth, brand building, and long-term community investment.

Discover how the country’s most strategic legal marketers think about growth, measure success, and turn brand trust into signed cases.

What you’ll learn in this episode:

Why brand matters more than “leads” in 2025

The data every firm should track before scaling

How community events…

The skinny

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