Backcountry Garage Director JM Fabrizi | Beyond the Trailhead Podcast Ep. 49
In this episode of Beyond the Trailhead, I sit down with JM Fabrizi, Director of Backcountry Garage.
JM has spent years on the small-brand side of the outdoor industry. He joined Coalatree in 2017 and eventually ran the day-to-day business before Backcountry acquired the brand in 2026. Coalatree became the first brand in the new Backcountry Garage program, and JM now leads the Garage while continuing to help oversee Coalatree.
That experience gives JM a pretty unique perspective: he knows what it feels like to be the small outdoor brand knocking on the door of a huge retailer, and now he’s on…
The skinny
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