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Selling to the People Who Are Already in Your Audience with Colie James
Ever feel like you're constantly creating content for strangers on social media? If so, are you doing it while ignoring the people who've already paid you for your products or services? Yeah, we need to talk about that.
In this final episode of 2025, my friend Colie James joins me to call out the exhausting cycle of chasing new leads when the people most likely to say yes are already in your world—your former clients, your email list, even those leads who didn't book the first time.
We're breaking down why marketing to your actual audience beats talking to strangers in the void, how to stop…
The skinny
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