E27: How Agencies are becoming Software with Bennett Spooner
In this episode of The SaaS Operators Podcast, we sat down with Bennett Spooner, Co-founder of OperatorOS, to explore how he’s turning an automation agency into something that looks and feels like software.
Bennett shares how his team built a customer service automation system that handles up to 90% of support without humans, and why Foreplay’s API is at the center of how he's productizing agency work. He explains how APIs, agents, and e-commerce automation are reshaping the line between service and SaaS, and why scalability isn’t about code, it’s about leverage.
We dive into the debate over…
The skinny
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