Latest / Arts Unscripted with Monica Holt
Alex Sarian on the Audacity of Relevance
For Alex Sarian, relevance isn't a buzzword. It's a mandate for the future of the arts.
As President and CEO of the Werklund Centre in Calgary, he's leading the largest cultural infrastructure project in Canadian history, a transformation that will soon make the organization the country's largest performing arts campus. But Alex is quick to point out that bricks and mortar aren't the real story. The deeper shift is philosophical: a move away from mission statements as fixed declarations and toward a practice of asking, "What does the world need right now that we are uniquely positioned to…
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