What makes a podcast worth listening to w/ Nihal Shetty | IMC Live

The Manufacturing Marketer · Oct 22, 2026 · 31m

Plenty of in-house marketers have something worth saying on a podcast and never pitch it. They figure a guest needs a following first. Nihal Shetty doesn’t buy that. Nihal has co-hosted The Manufacturing Marketer for a little over two years. Along the way he worked out what makes a show good, and very little of it comes down to polish or personality. This episode is for you if you’re interested in starting a podcast or being a guest on someone else’s podcast or just want to learn what goes into making the Manufacturing Marketer podcast. Want to be a guest on The Manufacturing Marketer? Email…