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Culture and Opportunity Drives Surge in Hispanic Boxing Fandom
Sports fans have been predicting the demise of boxing for years, but lovers of the sport say that trope is played out. Boxing may be controversial, but its fans love the heated rivalries and public feuds that make the headlines, and they're willing to pay for ringside seats.
Latinos are one of the consumer groups driving this craze that often goes unnoticed. While boxing may be declining in popularity among other demographics, it's thriving with Hispanics thanks to the likes of former boxer turned promoter Oscar De La Hoya and the new generation of boxing's elite, like Javier Fortuna, Ryan…
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