Latest / The Duct Tape Marketing Podcast
Marketing in the Era of Uber Trends
Michael Tchong, innovation expert and founder of UberTrends, joins John Jantsch to reveal how seismic shifts in consumer behavior and technology are reshaping marketing. Recognized by the Daily Telegraph as America's most influential trend spotter, Michael has helped brands like Apple, American Express, and Mercedes-Benz anticipate the future. In this episode, he breaks down the difference between fads and lasting Uber Trends, explores the rise of AI and transparency, and shares how businesses can turn emerging shifts into real opportunities.
Today we discussed:
00:00 Start
01:03 Meet Michael…
The skinny
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