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How Marin Scales Brands to 9 Figures

Marin Istvanic joins Scalability School for a deep tactical session on what it actually takes to scale e-commerce brands to nine figures with paid media on Meta. Marin is one of the most hands-on media buyers in the DTC space, managing upwards of 5 to 7 million dollars a month in ad spend across his agency clients and his own internal brand (and this episode reflects that).

The conversation launches right into the hard hitting questions with the debate around ABO versus CBO and when each actually makes sense. Marin's full whitelisting flywheel (300+ influencer profiles, authority pages, dark…

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