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How to Stand Out in a Sea of AI Slop (w/ The Broke Agent)
AI made it easy for every agent to post more content. It also made most of it sound exactly the same.
Eric Simon started The Broke Agent in 2015 while sitting dead open houses in Los Angeles as an untrained buyer's agent. Ten years later, it's one of the most followed brands in residential real estate (500K+ followers), and in 2022 he and Byron Lazine co-founded BAM Media, the daily playbook for agents who want to build a brand and close more deals.
On this episode of the Playmakers Podcast, host Andrew Flachner (CEO of RealScout) sits down with Eric to unpack what's actually working on…
The skinny
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