skinny.

Latest / Gym Business Coach Podcast

The Great Gym Debate

All gym owners know exactly what type of training works. Just ask them how they train themselves. You’ll get almost the same answer every time: strength-based training with weights, progression, and structure.

But when it comes to what they sell in their gyms, many still run large-group classes.

It’s not because they believe in those classes more. They choose them because they’re easier to run. Large group feels simpler to staff, simpler to coach, and simpler to schedule.

The problem is what that decision does to the business over time: high churn, low prices, zero personalization.

In this…

The skinny

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