Latest / The Real Estate Agent Playbook / EXP Realty Sponsorship Unmasked: Essential Tips for Making the Right Choice!
Transcript
- 0:00What's up?
- 0:00I hear that you're so excited for this exp Realty thing.
- 0:04You're ready to make that move.
- 0:05You're joining the sponsor that talked to you about it, you know the most
- 0:09times with the most annoying person.
- 0:10Stop right there.
- 0:11This is an important choice and I'm gonna uncover the secrets to choose the
- 0:16correct sponsor so that you are guaranteed success at this life-changing company.
- 0:20Stay tuned.
- 0:26What's up guys?
- 0:27Jeremy Kane Real Estate Agent Playbook, helping real estate agents win at the
- 0:30game of real estate at all levels.
- 0:32Production, agent, attraction, life, all of it.
- 0:36I just love helping people win.
- 0:38If you're interested in more tips like this to absolutely crush a game of real
- 0:42estate, please like, comment, subscribe, share this episode on the podcast
- 0:45with your favorite real estate agent.
- 0:47We're gonna jump right into it.
- 0:48Because this is something that, you know, kind of goes unknown.
- 0:52Did you know that at exp if you name a sponsor that is your sponsor and
- 0:56you cannot change it, no matter what happens, you'd have to leave the company
- 0:59for six months in order to to change sponsors, which, no one wants to do that.
- 1:03That's not what, not what we're here for, but choosing a sponsor is absolutely key.
- 1:08So let's get into it.
- 1:10Okay, so here you are.
- 1:12You've decided exp Realty's model is absolutely amazing.
- 1:15You understand that you're gonna diversify your finances, you're gonna
- 1:19have multiple streams of income, you're gonna continue to crush it.
- 1:22You're gonna be part of the ICON Award program, which is
- 1:24absolutely something that is not offered by any other brokerage.
- 1:27The ability to get your entire cap back in company stock for
- 1:31being a top producing agent.
- 1:33Holy cow, everything sounds great.
- 1:34However, when you choose a sponsor, understand that that is your sponsor.
- 1:40That is your downline.
- 1:41Sure that could be great.
- 1:43They could be bad.
- 1:43I've heard horror stories exp Realty's, I c A says The responsibility of a sponsor
- 1:49is to be the person who entices the, you know, joining agent to join the company.
- 1:55That is the end of their responsibilities.
- 1:57So with what is occurred over time and good sponsors like Connor and Mike.
- 2:03ARD and all the people that are in my downline, they changed the game.
- 2:06They started giving away their stuff for absolutely free.
- 2:09There was people giving away their stuff for absolutely free,
- 2:12but the value wasn't there.
- 2:13Mike and Connor came in and absolutely started crushing that and to be a part
- 2:18of the Wolf Pack, you do have to be under Mike Sard in order to get that free Social
- 2:22Agent Academy and all of those things.
- 2:24A lot of people don't realize that they join a group with, you know,
- 2:27their, their brother or their sister or their best friend that, you know,
- 2:31doesn't have as strong of an upline.
- 2:33And the value is, is much different.
- 2:35And not to take anything away from any of the sponsors of exp.
- 2:38I know they all have different models.
- 2:39They all do different things, but.
- 2:42As far as rev share organizations and value Stack, there is not a better
- 2:46value stack than joining under myself, Louis Gault, Mike Sherrard, Connor
- 2:50Steinbrook, and the list goes on.
- 2:52So, just understand the, the value of, you know, the group you join, as
- 2:58well as the importance of naming that sponsor the right time, the first time.
- 3:03And, you know, let me back up a little bit 'cause I just went
- 3:05kind of off on the value stack of the Wolf Pack and all of that.
- 3:09The truth is, is that it's really about surrounding yourself
- 3:12with higher level individuals.
- 3:14So you are the average of the five people you surround yourself with.
- 3:17This was a game changer when I was top five out of 1200
- 3:21agents at my previous brokerage.
- 3:22When I came over to exp, I was immediately leveled up because of
- 3:26the network that I was involved in.
- 3:28And now some of my best friends are absolutely top producing
- 3:31agents all across the country.
- 3:33Some in my market, some in others.
- 3:35But it's, it's also that part of it.
- 3:37And are we leveling up?
- 3:39Are we moving forward?
- 3:40Are we, you know, aligning ourselves with people who are absolutely
- 3:43dialed in and crushing it?
- 3:46That that's where I landed.
- 3:47And so when you choose a sponsor, make sure they, you know,
- 3:51provide some value, but make sure they're also a level up, right?
- 3:54They're leveling up and.
- 3:56You know, regardless of if you're a top producer and you sell more than
- 3:59me, that doesn't mean that we can't help, you know, with your family life
- 4:03or whatever is going on in your life that you're like, I, I could really be
- 4:07around some support with that because we all have our downfalls, we all have
- 4:10our, our times where we need support.
- 4:12Or maybe it's just drive.
- 4:13Right.
- 4:13Maybe it's, it's joining a top producer like myself so that we can compete and
- 4:18I absolutely love competing and I'll do it with, clean gloves, but that's,
- 4:22absolutely something to consider.
- 4:24When, when making that all important decision, is this gonna
- 4:27level me up or am I just doing it?
- 4:29Because, you know, I owe it to this person.
- 4:31Is this really gonna help me in my business?
- 4:33Because if you're not making a move for a brokerage to absolutely change what
- 4:39you're gonna do and, and how that affects you, and it's just about, you know, the
- 4:42logo or the, the branding or something like that, like that's the wrong move.
- 4:46Because at the end of the day, you are the brand.
- 4:48And at the end of the day, real estate brokerages are real estate brokerages.
- 4:52Unless they provide you with opportunity to increase your income,
- 4:56create multiple streams of income, or surround yourself with absolutely
- 5:00elite people who are willing to help.
- 5:03So as we kind of pull back the curtain and unmask the sponsorship
- 5:07decision, one thing you can do is make sure that the people that you
- 5:11join can absolutely explain the model.
- 5:13Make sure that group understands all of the assets and things that come with
- 5:17exp, because that typically will mean.
- 5:19That they're connected at the higher levels and, you know, not that connections
- 5:24do anything as exp Everybody's on the same split and cap and all of that stuff.
- 5:28So we kind of throw out some of that political stuff that other brokerages
- 5:32have, but we also, you know, want to make sure that, that you're
- 5:36plugging into something real, right?
- 5:39And so make sure that.
- 5:41They can show you their stuff, right?
- 5:42I can log on right now and show you every single value add
- 5:46that I would tell you about.
- 5:47I can connect you with agents who I've helped build their
- 5:50business in different ways.
- 5:51You know, as that's kind of my deal, is helping agents, you know, take their
- 5:54business from six to 20 deals, or 20 to 50, or 50 to a hundred, whatever that is.
- 5:59We get the hands dirty and it's individual kind of coaching and
- 6:02accountability that we can drive.
- 6:04And you know, I have, people ask me all the time, Hey, Jeremy,
- 6:06if I join you, like what?
- 6:07I have this other job.
- 6:09Like it's, it's on your terms, right?
- 6:11But I'm gonna be there to help you when you raise your hand.
- 6:14And so those expectations are absolutely key.
- 6:16And keep in mind that there is no expectation from the company
- 6:19other than to bring that person into the company as a sponsor.
- 6:22So when you're doing that, You know, we want to step back and we wanna set goals.
- 6:27We wanna, you know, I meet with my agents individually, seven tiers deep
- 6:31at first just to set goals, explain, introduce myself, and go from there.
- 6:35But I want to be an asset to my agents, because they're making such a big
- 6:39decision because, You know, this is their livelihood we're dealing with.
- 6:42This is like a job change and job changes come with anxiety and
- 6:45fear and you know, you never know.
- 6:47But the biggest and worst case scenario is you're promised all of this stuff
- 6:51and then you never get it right.
- 6:53Wolf pack day one, get all the things.
- 6:56You know, exp day one, you get all the things, and so I often get, I got so
- 7:00much stuff, I'm overwhelmed, don't worry.
- 7:02We're gonna walk through that and we're gonna step through all of that so that
- 7:05you can kind of navigate your path through all of the resources that we have.
- 7:10But the point is, is that you get it.
- 7:11So make sure that people can pull it up and show you, and it's not, oh,
- 7:15that'll cost you another 5,000, or, that'll cost you another 28,000 for my
- 7:18YouTube course, or, you know, whatever.
- 7:21It's all there.
- 7:21It's all you know, absolutely free.
- 7:24Unless otherwise stated.
- 7:25The next is you never know when you can, you know, leverage a relationship or, you
- 7:30know, for instance, if I have somebody who's really into real estate investing
- 7:34and wants to build like a national real estate investing course, I can.
- 7:38I have somebody in my upline that's done that so I can make that connection
- 7:42and there's no qualms about, you know, me making that connection
- 7:45and them taking that and running and me kind of being on the outside
- 7:49because I'm not gonna be of any.
- 7:51Help to them.
- 7:52I mean, I am an investor myself, a mom and pop investor, so to speak.
- 7:55But if we want to do, you know, investing on a, on a higher scale, then you can, you
- 8:00know, kind of funnel into those positions.
- 8:02And, you know, social media, you have a question about a high
- 8:06level question about social media.
- 8:07You've gone through all the courses and things like that.
- 8:09We can absolutely make a connection to Mike Sard, the number one,
- 8:12you know, real estate guru.
- 8:14You know, on social medias, at least in some terms, YouTube and
- 8:17Instagram and things like that.
- 8:19And so we can absolutely make that happen and make those connections
- 8:22and, and get you to the right people if you're at that next level.
- 8:26And, you know, that's, that's part of the, the thing is, you know,
- 8:30when some downlines offer, just say a YouTube course or something, and
- 8:33that's kind of all they have, and everybody under them is doing YouTube.
- 8:36You only have that one stream or that one support of.
- 8:40You know, maybe you could be great at YouTube, but if we're all creating the
- 8:43same YouTube channel in the same location, then we're gonna have problems, right?
- 8:47That's, that's not gonna really fly, and we're not gonna really be able to pull
- 8:50a ton of, you know, deals from that.
- 8:53And we're not gonna be able to have million dollar G c I, you
- 8:56know, plaques and things like that.
- 8:58So understand that you have to have to look at the layers above you, and that's
- 9:04the biggest piece of x exp that is.
- 9:06Not put out there is sure the seven tiers below you.
- 9:09We talk about that.
- 9:10We talk about residual, we talk about rev share.
- 9:12We you've heard it.
- 9:13All right.
- 9:14What are the seven tiers above you bringing you that's gonna help you
- 9:18focus on what you want to focus on and inspire you to be better
- 9:21and change, be a better person?
- 9:22All of those things, everything that's important to you should at least
- 9:26be in some way covered above you.
- 9:29Or maybe that's what you're bringing to the table.
- 9:31And we can help you develop courses and we can help you.
- 9:35Become that next leader that's making that additional value add that we don't
- 9:39necessarily have in our, in our line, but we're willing to pour into that because
- 9:44that is a huge asset and just another layer to the value that we can provide.
- 9:48So at the end of the day, as real estate agents, we all love house hunting.
- 9:51We all love finding that perfect house.
- 9:53We know when our clients find that perfect house.
- 9:56And they need to make that aggressive offer so that they can win it,
- 9:59because that is a perfect situation.
- 10:01That's how you should feel when you're looking for a sponsor.
- 10:03Find that direct connection.
- 10:05Find that place where you're like, holy cow, that's a ton of value.
- 10:09I can see myself absolutely crushing it.
- 10:11I align person personality wise with X, Y, Z.
- 10:14Or sometimes maybe you need somebody you don't align with personality wise so that
- 10:18you can absolutely move to the next level.
- 10:20You know, just make sure that you step back and remove emotion
- 10:24and make that right decision.
- 10:25Because I've had people that don't remove that emotion.
- 10:28They're like, oh, I just joined this person 'cause of X, Y, Z.
- 10:31And they're like, now what?
- 10:33And the truth is there, there is no now what?
- 10:35You're here, you're part of the exp family.
- 10:37We can do what we do.
- 10:38You know, I can provide value to you, but I can't.
- 10:41Provide all the value that you're missing out on from, from my sponsors above.
- 10:44So that's, that's absolutely the case.
- 10:47And I can't, I can't change it once it's there.
- 10:50So make sure that you have that connection, that you understand what
- 10:52you're doing, that you understand the expectations they have of you.
- 10:55They're gonna be pushing you every day to attract agents.
- 10:58You have no business attracting agents and don't want to, then, then
- 11:02that's not the right fit for you.
- 11:03You, you want to scale up in production.
- 11:05You should probably be, you know, talking to somebody who's
- 11:07crushing it in production.
- 11:09You want to talk about agent attraction?
- 11:11Well, you want to join the number one, you know, attractor all time at exp,
- 11:16or do you want to join somebody else?
- 11:18We got options.
- 11:19So I'm not saying I'm the number one, but I am a part of his group.
- 11:22So I hope that helps you guys understand the importance of choosing a sponsor.
- 11:26Like I said, it's a great family.
- 11:29All sponsors offer, you know, great things, but just ask these questions
- 11:33because there are a bunch of people that are coming as the company grows.
- 11:37New people come in, you know, they may or may not be the right fit for
- 11:41you, and that's an important decision that's not necessarily, you know,
- 11:45kind of out in the open that you can just, you know, it definitely says
- 11:49it when you're signing up, but when you're signing up, you're so excited,
- 11:51you're clicking through things so, Make sure you choose the right sponsor.
- 11:54Make sure you uncover, you know, the, these secrets to,
- 11:58you know, the sponsorship.
- 11:59And if you're interested in partnering with me, re agent wolfpack.com would
- 12:04love to see if we're a good fit.
- 12:05And if we're not, we'll, we'll go our separate ways or hopefully we'll
- 12:09welcome you in the exp family at some point so we can absolutely dominate
- 12:12at this life-changing brokerage.
- 12:14So I hope you have a great day.
- 12:15Gimme a call anytime, like, comment, subscribe, share the
- 12:19show, and we'll talk to you soon.
- 12:20Bye-bye.