3 Simple Ways to Sell More (Without the Salesy Feeling)

How to Market Your Horse Business with Denise Alvarez · Feb 26, 2025 · 18m

For many horse business owners, when they think of sales the word pushy or sales comes up.

In episode 168 I used the analogy of a used car salesman – it’s that ick factor that makes you feel awkward as soon as you start selling.

Yet, as an equestrian business, you need to make sales to stay in business. That’s true whether you offer an equine product or service.

That means that as an equestrian entrepreneur, you need to strengthen your sales-building skills.

But, is it possible for sales to feel natural, even if you hate it right now?

Yes! In this episode, you’ll learn 3 simple ways you can…