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Why TOUGH LOVE Equals More Business for Realtors
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Want to get hired more as a Realtor? Become comfortable telling prospective buyers and sellers what they DON'T want to hear.
When you as a professional deliver "bad news", it builds trust. People are so used to being told whatever they want to hear. But the moment a real estate agent tells them something they may not like, it actually brings the prospect CLOSER to you, not pushes them away.
In this episode, Dustin Brohm discusses the importance of developing the skill of telling potential clients something they don't want to hear. He emphasizes the need for intellectual…
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