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Listen, Learn, Lead: A Blueprint for Better Marketing

In this episode of the Marketing 4 Business Podcast, Scott chats with Mike Killick about the interesting connections between sports and business. They discuss key lessons from football, such as persistence and teamwork, and Mike shares his experiences revitalising the Deep South ice cream brand and navigating market expansion challenges, particularly in China.

This episode offers actionable insights on how to apply sports strategies to business, understand market differences, and embrace innovation to thrive in various industries. Tune in to discover how these lessons can improve both your…

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