Episode 126: How Sarah Sutton won 'B2B marketer of the year' with her leadership

B2B Marketing Podcast · Dec 1, 2023 · 33m

At the 2023 B2B Marketing Awards, Sarah Sutton, CMO, Send Technologies and Ryan Almond, Global ABX Director, Henkel, were both awarded ‘B2B marketer of the year’ as joint winners. In this week’s podcast, David Rowlands, Head of Content, B2B Marketing, sat down with Sarah to discuss her big win. She shared how she got started in B2B, her philosophy as a CMO, how to build a collaborative relationship with sales, and how to approach failures in your career. In addition, she also talked about her journey with Send Technology while delving into how she was able to scoop up the award for 'B2B…