1891 || spirit of the goal vs. the reward
Humans will always focus on the easiest path towards positive feedback (or avoiding negative feedback). We love a little treat. If we're not careful (and we forget the human element), we will get so focused on the reward that we will forget the reason why we started the reward program in the first place.
Sometimes our emotional world's and subjective experiences are what make us MORE reliable, not less.
The focus on getting a high score actually distorts what we're scoring. The problem is not measurement, but a fixation on it. This is why teachers teach to a test, or why cops create fake…
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