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102. FWRD- Sean Reyes of Recall Masters: Turning Recalls Into Retention
In Episode 102, Corey Smith and Erick Jauregui sit down with Sean Reyes, Chief Marketing Officer at Recall Masters, to discuss the untapped opportunity in proactive recall outreach.
Reyes shares insights from the 2024 State of Recalls report, highlighting that only 2.5% of recalls are resolved passively through OEM outreach. The episode explores how dealers can lead the way with accurate data, empathetic communication, and a customer-first service approach to improve recall compliance, re-engage lost customers, and drive revenue.
Topics include:
The impact of live agent outreach versus…
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