The Untapped Revenue in Lyrics and Music Videos with Darryl Ballantyne
Lyrics are more than words on a screen. They're a source of revenue, a tool for music discovery, and a way for artists to build deeper connections with fans around the world.
In this episode of Music Tectonics, Dmitri Vietze sits down with Darryl Ballantyne, CEO and co-founder of LyricFind, to explore how artists and labels can unlock the untapped revenue in lyrics and music videos. Darryl shares how lyrics drive listening engagement, help fans discover music, and open doors to international audiences through translations. He also explains why official lyric videos matter, how they can…
The skinny
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