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Why Email Is Still a Powerhouse for Multifamily Marketing

Why Email Is Still a Powerhouse for Multifamily Marketing

In this episode of Riffing with Reid, host Reid sits down with Digible’s Email Content Manager, Kaitlyn, to unpack why email is making a major comeback in multifamily, how operators can use it to drive more qualified leads, and what makes it one of the most effective (yet underused) channels in today’s media mix.

Caitlin breaks down everything from prospecting vs. retention to subject line strategy, send-time optimization, compliance challenges, list health, and the role AI will play in email creation and personalization. You’ll learn…

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