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Trust Is the New Currency. AI Is Burning It
Trust is becoming the most valuable currency in business, and AI is accelerating its erosion. People can spot a fake response, a cloned voice, or an AI-written book within paragraphs, and the moment they do, you're done. The fix isn't to avoid AI. It's to be transparent about exactly where you're using it.
In this conversation with Andrea Peer and Susan Leonardson, founders of Geekout Connect, we cover how the trust deficit is reshaping marketing, why the uncanny valley is hardwired into human psychology (and what that means for AI clones, fake testimonials, and generic AI content), and what…
The skinny
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