Latest / The Same Side: A Digital Marketing Podcast Rooted in Human Connection
Episode 5: Wrapping Your Head Around Google Analytics (GA4)
Show Notes
The Same Side: A Digital Marketing Podcast Rooted in Human Connection
Host: Jonathan Danz, Director of Ad Ops and Analytics at Digital Relativity
Episode Summary
Are you neck-deep in Google Analytics 4 (GA4) on a daily basis, or do you only encounter its metrics during status calls? Either way, wrapping your head around the basics of this platform can give your marketing efforts a serious leg up.
In this episode, host Jonathan Danz breaks down GA4 from a high level. Recording early ahead of Digital Relativity's second all-team meeting of the year—where the team is partnering with…
The skinny
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