Latest / Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint / The Side Hustle Dilemma: When to Quit Your Day Job

Transcript

The Side Hustle Dilemma: When to Quit Your Day Job · Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint

• 0:01
  Hello and welcome to the show. This is also an out and about
• 0:04
  recording, so I expect some noise in the background today.
• 0:08
  I'm not exactly sure how to title today's podcast episode.
• 0:14
  Oh well. First off, those of you who've
• 0:15
  been following the saga of a want a woman?
• 0:18
  That's the actual case study that we've been running through.
• 0:21
  That's the lady in Marco who is in the catering and the cuisine
• 0:24
  Business Today was supposed to be the last instalment where we
• 0:27
  would look at how sales skills can help solve business
• 0:32
  financing problems. And we're going to, we're
• 0:34
  supposed to have looked at loans, yes, raising loans when I
• 0:39
  changed my mind because I think we spend enough time on Wonder
• 0:42
  Woman's case. And I think if you've been
• 0:46
  listening to the podcast episodes, especially last
• 0:48
  episode, you should give you a good sense of how sales skills
• 0:53
  can help in this regard. And then plus, I've really made
• 0:56
  podcast episodes before on raising loans.
• 1:00
  So I guess the only thing that I'm going to add on the matter
• 1:03
  is when it comes to raising institutional finance, you know,
• 1:08
  if you're that, if you're in that situation, like Wonder
• 1:10
  Woman is, you know, you're a caterer, you want to expand your
• 1:12
  business, you want to raise loans, you're thinking of
• 1:14
  approaching a bank or Bank of industry or you're thinking of
• 1:17
  approaching Smedan. OK, No, Smedan doesn't give
• 1:20
  loans, but you're thinking of approaching an institution.
• 1:23
  I give loans. Then the main hurdle ahead of
• 1:26
  you really is to just go and do some research, find out what it
• 1:29
  is, the criteria that they're looking for, and then put
• 1:32
  together a convincing business plan.
• 1:34
  Because for I think it's BOI. Yeah, I think it's BOI.
• 1:40
  So at the event where I was where the Ogar Patakata of BOI,
• 1:44
  whether it's president or chairman or CEO or whatever it
• 1:47
  is that they call him, what he said was that a lot of the
• 1:50
  business plans that they receive are not up to snuff, you know,
• 1:53
  not written correctly, not formatted correctly.
• 1:57
  Projections look like they were just plucked out of thin air.
• 2:01
  So when it comes to raising institutional finance,
• 2:03
  institutional loans, you want the bank to give you money.
• 2:05
  It often boils down to those sorts of things.
• 2:09
  So you just make sure that you know the business plan is
• 2:13
  written correct, do some research about acceptable
• 2:16
  formats. And then when it comes to the
• 2:18
  finance bits, of course, cash flow projections are just a
• 2:22
  guess, but just make sure that you've actually put some work
• 2:26
  into making sure that your cash flow projections are realistic.
• 2:30
  Then on the sales side, of course, you know, there'll be
• 2:32
  tips about ABM, which is account based marketing, making sure
• 2:36
  that you're multi threaded within the organization, that
• 2:39
  you're talking to a bunch of people there.
• 2:41
  Because you know, especially the Nigerian factor.
• 2:44
  If you say you're going to, you're trying to get a loan from
• 2:47
  BOI Bank of Industry or even if it's Zenith Bank or whatever and
• 2:51
  the only person you know there is your, your, I don't know,
• 2:57
  maybe the lady in customer care or something.
• 2:59
  You know, it's not, it's not a good approach.
• 3:02
  So the more people you know within the account, the better.
• 3:05
  So if you're going to approach your bank to get a loan, then of
• 3:09
  course you need the contact number of your banking officer.
• 3:12
  Let's see what else I don't know.
• 3:14
  The more people that you talk to, I guess the better, the more
• 3:17
  people that you have within an account.
• 3:19
  So you can know the status of your application, what is right
• 3:22
  with your application, what is wrong with your application,
• 3:24
  what you need to change with the application, all those sorts of
• 3:26
  things. So I'm not going to be making an
• 3:29
  episode. I'm not going to be making the
• 3:30
  final episode about how Wonder Woman can use sales skills to
• 3:33
  solve her finance problems. Because if you listen to the
• 3:37
  whole thing and if you listen to some of the older episodes, you
• 3:39
  pretty much have one of the answers there.
• 3:42
  Yes. So that's it.
• 3:44
  Anyway, today's episode is also an actual conversation that I've
• 3:47
  had with someone. I don't know how to title it
• 3:49
  because we discussed a whole bunch of issues.
• 3:52
  So maybe when I'm done making this episode, I'll come up with
• 3:54
  the title. So let's see.
• 3:57
  So there's a conversation. I'm not going to be using this
• 3:59
  individual's name because I have permission to use his name.
• 4:03
  But I just thought about it for work purposes.
• 4:07
  His employers might not be happy to know that a dedicated staff
• 4:10
  such as theirs and a high performing one actually has a
• 4:14
  side hustle. So because of that, I'm not
• 4:15
  going to say the person's job just in case the sorry, the
• 4:18
  person's name, just in case the his employer happens to listen
• 4:22
  to the shows. Want a shout out to those of you
• 4:25
  who are employer employers listening to the show?
• 4:30
  Hit me up. Phone number is 08064662140 and
• 4:35
  the country code is +234. For those of you who are not
• 4:37
  Nigerian and then also connect with me on socials, the name is
• 4:40
  Tavishima Ayede on LinkedIn. And that's also, you can also
• 4:45
  find me on that under that name on, on YouTube.
• 4:50
  So yeah, I've been hearing from lots of, excuse me, business
• 4:54
  owners, business owners and then self-employed folk.
• 4:58
  So it'll be nice to hear from those of you who are employers
• 5:01
  as well. Yeah, hit me up.
• 5:03
  Let me know, you know, stuff that concerns you people so that
• 5:07
  we can include some of those conversations over here on the
• 5:09
  show. So this individual, we are going
• 5:12
  to refer to him as the Incredible Hulk, Mr. Bruce
• 5:15
  Banner himself. Now the reason why I want to
• 5:17
  call this guy an Incredible Hulk is because the Incredible Hulk
• 5:20
  is a scientist and also did some work as a lab tech.
• 5:24
  And this person also happens to do some work as a lab tech and
• 5:27
  he's based off in Gombie. So because of the information
• 5:30
  that I've given Mr. Incredible Hulk, if you're listening to
• 5:33
  this and you're thinking is this about me, yes, this episode is
• 5:37
  about you, but I'm not using your name so that your employer
• 5:40
  doesn't know that you have a nine to five.
• 5:42
  So Incredible Hulk, Mr. Bruce Banner, he is a lab scientist.
• 5:46
  He studied medical lab science when he was in uni and he
• 5:49
  currently works with a medical establishment.
• 5:52
  And of course the work hours is like, you know, around our kind
• 5:55
  eight to five, eight to six, sometimes even eight to seven.
• 5:59
  Now because of that, things are really, really hard for this guy
• 6:02
  Incredible Hulk, for him to do his real estate side.
• 6:06
  Also because what's going on is Incredible Hulk, Please
• 6:11
  remember, not the real Incredible Hulk, not the Marvel
• 6:14
  character. So but you know, just code name.
• 6:18
  So Incredible Hulk is really, really good at lead generation.
• 6:20
  Now lead generation just means you get people to do something,
• 6:24
  to raise their hand, to take some activity, to do something
• 6:27
  shy, to show that they might be interested in your product or
• 6:29
  your service. So that is lead generation.
• 6:33
  A lead is just someone who might be interested in your product or
• 6:35
  service, but the person has done something that all of us can see
• 6:40
  to show that they might be interested.
• 6:42
  So the old example that I give over here on the podcast is the
• 6:46
  guy who was outside my son's school handing out Flyers for
• 6:49
  his back to school shop. Anybody who collects that flyer
• 6:53
  and now sends Adm that person is a lead because the person has
• 6:57
  done something that all of us can see.
• 6:59
  First of all, the person collected the the flyer.
• 7:01
  We saw that one. Then the person now sent you
• 7:03
  ADMI mean, what more do you need?
• 7:05
  The person has shown that he's a lead and by sending Adm, he kind
• 7:11
  of has implied that, you know, you and I, we can, you know, we
• 7:15
  can start relating now, you know, as per, you know, whether
• 7:19
  it's the bag or whether it's the shoe or whether it's the
• 7:20
  textbook or whatever. So that person is definitely a
• 7:23
  lead. So leads can be created always
• 7:26
  online and offline. But our guy, Incredible Hulk,
• 7:32
  the Bruce Banner, what he does is he generates leads.
• 7:36
  So excuse me, this is how my time in Abuja, this is how my
• 7:39
  time, I won't kill somebody. Maybe what I need to do is just
• 7:42
  join you guys, those of you who have a jackpot now, I should
• 7:46
  join you guys and jackpot to Canada and then maybe my vocal
• 7:48
  calls will will rest. You know who knows, maybe the
• 7:51
  weather in Canada might be more amenable to people like me.
• 7:57
  Where was I so Incredible Hulk now?
• 8:02
  So this guy is very, very good. The guy posts aggressively on
• 8:06
  WhatsApp and Facebook, and because of that, he's able to
• 8:08
  generate plenty of leads. In fact, I should call up
• 8:13
  Incredible Hulk so that maybe the guy might even give me some
• 8:15
  tips so that I'll see how I can work on lead generation, because
• 8:20
  lead generation has a skill I need to improve.
• 8:23
  But let me make a note so I can call Bruce Banner, OK, All
• 8:30
  right, So he has been generating lots of leads now in the real
• 8:35
  estate space because remember, his side hustle is real estate.
• 8:38
  He's 9:00 to 5:00 is medical lab science, or sometimes his age to
• 8:42
  seven is medical lab science. But he loves real estate.
• 8:45
  And he's trying to supplement his income because the money
• 8:48
  from this medical lab work, the money is not pure.
• 8:51
  If he told me the salary and I was shocked because the salary,
• 8:54
  you know, he didn't enter 200K. And I was shocked.
• 8:57
  People are surviving on salary of less than two 100K.
• 9:00
  Like how? With the cost of fuel alone, How
• 9:03
  are people doing it anyway? Oh, OK.
• 9:06
  Yeah, he's single. He's not married.
• 9:08
  OK. Yeah, that's it.
• 9:08
  That's it. Yeah.
• 9:09
  When you're single, you don't, you don't really spend much.
• 9:13
  So yeah, he's good at lead generation.
• 9:16
  But the problem is this. Sometimes somebody will hit him
• 9:21
  up like, oh, I saw this picture. I like this house.
• 9:23
  I want to view this house now, now, now, now, now I will tell
• 9:26
  the person that look, just you just wait, I beg, I will close
• 9:28
  work around that kind of four. I'll come and jam you at this
• 9:31
  cafe, then we can go there. Some people will wait, some
• 9:34
  people will not. And because of that, even though
• 9:36
  he is generating leads, people are saying I'm interested.
• 9:40
  I define house. I define house.
• 9:41
  I want to buy land. He cannot take them there.
• 9:45
  So what he started doing was he started hooking up some of his
• 9:47
  guys like I beg, help me sort this person.
• 9:52
  Help me take care of it. You know, when I finish work, I
• 9:54
  will continue. Then what was not happening was
• 9:57
  that the person that he sends the lead to, the person will now
• 10:01
  just corner the something and just go quiet.
• 10:03
  You know, just close the deal, collect the money, you know,
• 10:07
  collect Commission, you know, all of that.
• 10:09
  Then he won't hear anything. And then of course, Bruce Banner
• 10:12
  has been becoming very, very discouraged.
• 10:16
  And I told him, I told Bruce Banner straight up that look,
• 10:19
  idiots are their business. You know, that one is we can't
• 10:22
  get rid of the idiots. So we cannot lose our mojo.
• 10:26
  We cannot lose our motivation because they're idiots because
• 10:28
  the idiots Everly will be there. So it doesn't matter whether you
• 10:32
  at the level of Incredible Hulk, you're trying to get some small,
• 10:35
  small 10%, you know, on top of rent of maybe for him or whether
• 10:39
  you're a confirmed bigger boy like Dangote and you have a
• 10:44
  refinery and we're talking, you know, millions and billions and
• 10:50
  stuff like that. The ever the idiots will always
• 10:53
  be there. Idiots are there at the level of
• 10:55
  10,000 idiots are there at the level 100,000.
• 10:58
  Idiots are there at the level of 100 million.
• 11:00
  Idiots are there at the level of 100 billion.
• 11:03
  So because of the idiots, don't lose your motivation, don't lose
• 11:05
  your shine. It's that it's, it's not worth
• 11:08
  it. Just know that they're there.
• 11:09
  We need to come up with ways for dealing with the idiots, that's
• 11:14
  all. And then setting the right
• 11:16
  expectations, because sometimes not everybody's an idiot.
• 11:19
  Sometimes the problem is we didn't set the expectation the
• 11:21
  right way. And so somebody just makes a
• 11:24
  judgement call that, well, it's not as if we said this is not as
• 11:27
  if we said that. So if I pocket this one is not
• 11:32
  as if I'm stealing and it's not as if I'm doing anything wrong.
• 11:36
  So we need to let out the set expectations and then we need to
• 11:38
  learn how to deal with idiots. So that's it pretty much.
• 11:42
  So he wanted to know what should I do?
• 11:46
  And so we had the conversation. Now I didn't want to tell him
• 11:49
  leave your job because I'm not one of those people.
• 11:52
  You see them all over on social media, you know, take a chance
• 11:55
  on you leave your best self. 2025, your year of this
• 12:00
  something, something, something. How long will people pay you to
• 12:04
  pay you to sacrifice your freedom, sacrifice your this
• 12:06
  leave your freest life, manifest abundance.
• 12:08
  Something, something, something. Leave your job.
• 12:10
  Now. I'm not one of those people
• 12:14
  because I firmly believe that the much more practical and the
• 12:18
  much more measured thing to do is this, especially for young
• 12:21
  men, 'cause let's face it, Incredible Hulk, you finish uni.
• 12:27
  Like last year. I'll be two years ago, I can't
• 12:28
  remember, but this is how it works.
• 12:30
  You finish uni, you're trying to hold down the job, you're trying
• 12:34
  to do one of two things. Eventually, one day.
• 12:37
  You seem all fine, baby. Like where has this girl been
• 12:40
  all my life? Then you guys will start
• 12:42
  talking. You guys will start hanging out.
• 12:44
  You know, before you know it, you know this talk of you know,
• 12:48
  I love you, but what are we? Let's define this relationship.
• 12:52
  Before you know it, proposal marriage has entered the whole
• 12:54
  thing and then three or four years later you're going to be
• 12:56
  married. So this whole thing of quit your
• 12:59
  job is that blah, blah, blah, guy.
• 13:02
  It doesn't really doesn't really work because it's not as if
• 13:06
  everybody will resign the job today they meet.
• 13:10
  I get of your dreams tomorrow and then the business that
• 13:12
  you're doing now is going to be able to finance that lifestyle.
• 13:15
  It doesn't really work that way. So in my own opinion, I'm a firm
• 13:19
  proponent of this one that you have in your hand now be
• 13:22
  managing this 95, the side hustle.
• 13:26
  Keep the side hustle going and then let the cash flows from the
• 13:32
  side hustle determine when it is you leave.
• 13:35
  So I told him some yardsticks that I know a couple of people
• 13:37
  have used. I've advised somebody before,
• 13:40
  although this person was working at a highly paid consulting job.
• 13:43
  This was maybe it was maybe like five years ago, the guy was
• 13:47
  working at one of these international consulting
• 13:51
  agencies and his salary was, was, was good as in good, good,
• 13:56
  good. You know, this kind of salary
• 13:58
  that they pay you. And it's not as if you're living
• 14:03
  like a church mouse, but you can't even finish your salary,
• 14:06
  that kind of salary. So I told you, I look with the
• 14:09
  amount that these people are paying you just try and save
• 14:11
  like three years salary before you take the leap.
• 14:13
  Well, of course, you know, the usual thing.
• 14:15
  I want to be my best self. I want to be this, I want to
• 14:18
  love, you know, all those, all those people that got to his
• 14:20
  head. And so he resigned.
• 14:22
  And then that's when the trouble started because now he got
• 14:25
  married. Then after he got married, then
• 14:29
  of course, you know, leaving a nice well paid international
• 14:35
  job, you know, trying to build a wedding photography business.
• 14:38
  Before you know it, he now left photography and went back to
• 14:42
  that job. And then people are now abusing
• 14:44
  that. I see you, you know, even, you
• 14:46
  know, even a real G like, you know, even a real photographer,
• 14:48
  you know, blah blah blah, no what not.
• 14:50
  And then nasty comments on social media.
• 14:52
  And so excuse me, even have a small code and you know my mind,
• 14:57
  I'm thinking like I already told you that is I was going to play
• 15:00
  out. But yeah, you want to make the
• 15:02
  leap, Fine, no problem. The salary is sweet.
• 15:06
  Save like three years because we're going to assume that it
• 15:09
  will take you three years to build a solid photography,
• 15:13
  photography practice, save for like 3 years Popsy and Momsy to
• 15:18
  help out with some of the cost of the weddings.
• 15:20
  So at least it will give you some, some some runway.
• 15:23
  So there's some people that do that.
• 15:24
  Save a couple of years salary, then cut.
• 15:27
  And then there's some people that say, OK, when the salary of
• 15:29
  my side hustle matches the salary of my 9:00 to 5:00, then
• 15:32
  I will cut out whatever the perfect standard is.
• 15:35
  I have absolutely no idea. I'm just saying that let your
• 15:39
  side hustle determine when it is that you leave.
• 15:41
  So I didn't want to tell Incredible Hulk leave your job.
• 15:45
  But I told him one thing though. I told him, look, you have one
• 15:49
  skill that lots of us don't have and that is lead generation.
• 15:53
  Now remember, lead generation is, well, who is the lead elite
• 15:57
  is anybody that raises their hand to say I might be
• 16:00
  interested in your product or your service.
• 16:02
  So he's doing lots of stuff on WhatsApp and Facebook that is
• 16:07
  getting people to raise their hand to say I'm interested and
• 16:11
  it's enough to do some good business even though idiots are
• 16:15
  stealing money from him. So I told him that since you are
• 16:20
  good at the scale of lead generation and you love real
• 16:23
  estate, you don't have to resign this medical lab science job.
• 16:29
  You also don't have to quit real estate altogether because people
• 16:33
  are stealing from you. What you do is you just change
• 16:35
  your business model. So instead of running a proper
• 16:38
  real estate firm that handles lead generation and fulfillment,
• 16:43
  let me explain what these terms mean.
• 16:44
  Remember, lead generation, get people to raise their hand.
• 16:48
  I'm interested. I define a house.
• 16:49
  I want to buy land that is lead generation.
• 16:51
  People who might be interested in your product or service, then
• 16:54
  there is fulfillment. Fulfillment is OK, so you're
• 16:57
  ready. Let me show you the house.
• 16:59
  Let us drop the contract. Let us do the renovation.
• 17:03
  Let me hook you up with a lawyer, take your keys to your
• 17:06
  brand new house, or here's your CFO for the piece of land you
• 17:12
  know. So that is all what fulfillment
• 17:13
  means. Fulfillment just means you give
• 17:17
  the client everything that you promised.
• 17:19
  So a traditional real estate film firm is going to handle
• 17:21
  everything from lead generation to fulfillment.
• 17:24
  Create the interest. This person is interested, take
• 17:27
  them all through, go and visit the house.
• 17:30
  You know everything from beginning to end.
• 17:32
  That's what a real estate firm does.
• 17:34
  So I told him instead of running a traditional real estate firm,
• 17:36
  which is what you're trying to do, you're trying to do medical
• 17:39
  science, now you're trying to do real estate, traditional real
• 17:43
  estate firm on the side. Clearly this thing is not going
• 17:45
  to work since medical lab should be 9:00 to 5:00.
• 17:48
  But sometimes you're here eight to six, sometimes you're here
• 17:51
  eight to seven. What you do now is you change
• 17:54
  your business model and then you build a real estate brokerage
• 17:58
  agency. So a broker is just somebody who
• 18:01
  matches demand with supply. That's all the broker does.
• 18:06
  So I told him in this case, this is what you're going to do.
• 18:08
  If you're a brokerage, you do your lead generation activities.
• 18:13
  First of all, we established that he was posting like every
• 18:16
  two, two hours during work and then lunch break is like 45
• 18:18
  minutes. I told him, oh, that's perfect
• 18:20
  because if you're doing every two, two hours while you're
• 18:24
  working, that means you're going to be pasting.
• 18:26
  I say pasting. You're going to be posting about
• 18:29
  8:00 to 10:00, maybe even 12 post on social media.
• 18:34
  So that is that's a good cadence on a daily basis.
• 18:37
  So that that cadence is good. Then 45 minutes gives you time
• 18:40
  to actually pick up the phone and call people.
• 18:44
  You know, oh, you responded to this, you responded to that and
• 18:46
  then have conversations with them and stuff like that.
• 18:48
  So the break time is when you'll be having all those
• 18:50
  conversation. You know, of course you will,
• 18:53
  since break time is for 5 minutes, You take like 10
• 18:55
  minutes and then rush your, you know, fufu and meat, they wash
• 18:59
  it down or Fanta and they now get on the phone and then call
• 19:01
  people. OK.
• 19:02
  He's based in Bombay. So they won't be eating fufu and
• 19:05
  meat, They'll be eating to washing kafa and me and Daushi.
• 19:10
  Yeah, I forgot the guy is based in Bombay.
• 19:12
  In fact, we had a conversation and I told him that the first
• 19:14
  time I met somebody who was from Gombay, I told him and I Look,
• 19:18
  Madam Novak. So.
• 19:19
  But every time I hear Gombay, I just think of Bush and Boko
• 19:22
  Haram and cows, you know, So we had that conversation and and so
• 19:26
  like I told him that that's the benefit of social media and the
• 19:29
  new Nigeria. You know, we're getting to meet
• 19:31
  people from different parts of the country.
• 19:33
  So all our preconceptions or misconceptions, we're getting to
• 19:38
  shed them. So people like you who are Ebo
• 19:40
  and I've never met a tea person, You get to hear from me, someone
• 19:44
  like me who is tea. But I spent all my life in Abuja
• 19:47
  and in Lagos and then some years in the Uki will get to see
• 19:51
  somebody from Gombe. You know, I know stuff like
• 19:53
  that. Then the person from Gombe who
• 19:55
  has never been outside Gombe, you get to meet somebody who is
• 19:58
  a be wrong, you know, Plateau or you get to meet somebody who is
• 20:02
  from, you know, Niger Delta or something.
• 20:06
  So it's, it's good. It's very hopeful and I'm happy
• 20:11
  for the advancements in social media and things like that.
• 20:14
  So we're beginning to learn the new Nigeria know the new
• 20:17
  Nigeria. Sorry about that.
• 20:21
  So back to where I was now. So I told Incredible Hulk, Bruce
• 20:26
  Banner, that what you do now is you're going to build a
• 20:28
  brokerage agency. So you do your Legion during the
• 20:32
  day, you're posting every two, two hours, and that means you're
• 20:34
  averaging between 8:00 and 12:00.
• 20:36
  If I remember how we counted it, then 45 minutes, that's when
• 20:40
  you're going to be doing engagements, calling our people,
• 20:42
  messaging our people, getting back to them.
• 20:46
  And then what you're now going to do is, you know, I'm going to
• 20:48
  have some very strong agreements with all those idiots that have
• 20:51
  been stealing money from you in the past.
• 20:52
  But this time you make it official.
• 20:54
  You say, look, boys and girls, this business, you know, we, we
• 20:59
  gas to formalize this thing. We can't continue like this.
• 21:02
  I'm going to be generating all these leads on a daily basis and
• 21:04
  I'm going to be sending them to you guys.
• 21:06
  And these are the terms under which we're going to be working
• 21:08
  together. So traditionally you guys have
• 21:11
  been collecting. He told me that you're going to
• 21:13
  be what they're collecting is a 10%, which is realistic because
• 21:17
  in Abuja they're collecting 20%. I mean these these agents, I
• 21:21
  mean they're just bastards collecting 20% for doing what
• 21:24
  anyway, so in go, but they're still collecting 10%.
• 21:26
  So I told him, OK, sure, no problem.
• 21:28
  You send it to them, you know that they're going to take 10%.
• 21:32
  Maybe you negotiate 3% or sorry, 5 percent, 6%, that will be your
• 21:37
  own court. You know, something like that.
• 21:39
  At least it's not bad, you know, if the house is for him, 10% is
• 21:44
  like 400 K. So if you're getting 200K on
• 21:47
  each of those leads, you know, it's not bad.
• 21:49
  That's for the ones that close, but it's something that you work
• 21:52
  out with all these people. So it just enter firm into firm
• 21:55
  agreements with them. So these are the terms of what's
• 21:57
  working together. I'm bringing the leads, I'm
• 21:59
  handing them over to you guys. You guys are doing fulfilment.
• 22:02
  But by the time you guys are done, this is my bank account
• 22:04
  details. This is how much I expect, you
• 22:07
  know, whether it's a fee or whether it's percentage, you
• 22:10
  know, this is how much you guys are dropping my account.
• 22:12
  So I told him that this is how you're going to be able to stay
• 22:15
  in the game, maintain in the game, continue to build your
• 22:19
  brand in the game and build a market presence in the game
• 22:22
  while you're trying to figure out when will I resign and you
• 22:27
  know, or what not. And I told him no one is is left
• 22:29
  for you. But now abandoned this whole
• 22:33
  idea of a traditional real estate firm and focus on being a
• 22:36
  real estate brokerage agency. Then I told him, run it for a
• 22:42
  while. Let the cash flows determine
• 22:45
  when it is that you are going to leave.
• 22:49
  So at 1 moment, some people look like they're toasting and being
• 22:52
  toasted outside my window. So let me just wind up so that
• 22:59
  so that that just doesn't bleed into this whole thing.
• 23:04
  All right, OK. Where was I?
• 23:08
  So I told him, yeah, that's. So that's it.
• 23:10
  A brokerage, real estate brokerage emergency.
• 23:12
  That's what the guy should be trying to build.
• 23:14
  And then the cash flows will determine when it is that you
• 23:17
  leave this medical science job. So what, they're going to do
• 23:19
  that whole thing of saving three years worth of salary or waiting
• 23:23
  until your income from the brokerage matches your income
• 23:27
  from from from medical science? You know, it's up to you.
• 23:33
  These are things that you have to talk to.
• 23:35
  What are they called? Finance personal finance
• 23:38
  specialist. So if you find, if you know
• 23:40
  someone who's in personal finance, they're going to be
• 23:42
  able to ask you a couple of questions.
• 23:43
  You know, how much do you make? How much do you live on?
• 23:46
  What are the goals in that you have?
• 23:48
  And you guys can figure it out when to exit this kind of
• 23:53
  situation. That's if you're in a similar
• 23:55
  situation to Incredible Hulk, Mr. Bruce Banner.
• 23:58
  So that's a conversation that I had with Incredible Hulk.
• 24:02
  And I figured, let me just come and share with you guys today
• 24:05
  because I suspect that they're about you listen to this podcast
• 24:09
  that are trapped in a similar situation.
• 24:11
  I don't know what to do. So if your situation is
• 24:14
  something similar to Incredible Hulks, you can you can you can
• 24:21
  try a different business model. In his own case, the business
• 24:24
  model has changed from real estate firm to real estate
• 24:28
  brokerage agency, and it's something that still allows him
• 24:31
  to be in the game, to do what it is that he loves and to still
• 24:34
  supplement his income from his 95 S.
• 24:39
  Don't just wake up and think, oh, woe is me, what will I do?
• 24:43
  I'm in such a precarious situation.
• 24:45
  I don't know, I don't know, woe is me, what was me?
• 24:48
  Don't always me. Just think.
• 24:50
  I'm sure that there's a different business model that
• 24:52
  you can employ that will help you to still keep the best of
• 24:56
  both worlds. For now, nothing is perfect, but
• 24:59
  just know that every single problem has a solution shop.
• 25:02
  So that's it. I remember if you'd love to
• 25:04
  connect, the phone number is 08064662140.
• 25:09
  The country code is +234 for those of you who are not
• 25:12
  Nigerian and then connect with me on socials.
• 25:15
  I'm on LinkedIn establishing my IED.
• 25:18
  The same name on YouTube as well.
• 25:21
  I forgot to give you guys updates on the radio show.
• 25:24
  It's confirmed the radio show is going to be live on the 20.
• 25:27
  Is that 21st? It's going to be on I think it's
• 25:30
  21st of February, either 21st or 20, let's say February where we
• 25:35
  serve. What do I in January?
• 25:37
  So it's going to be on the either 21st or 24th of January
• 25:42
  2025. The weekday is a Tuesday.
• 25:44
  Whichever 1 is a Tuesday, that's the day that the show is up and
• 25:46
  running. So for those of you listening to
• 25:48
  the podcast who are based in Abuja, you will have the
• 25:51
  opportunity to calm me up live on the air so we can talk
• 25:54
  through some of your business problems.
• 25:59
  Yeah, I think that's it. No more news, no more news, no
• 26:03
  more announcements. So thank you very much for your
• 26:05
  time and attention. I'll catch you against the next
• 26:07
  episode. Thank you very much to the likes
• 26:10
  of Incredible Hulk, Mr. Bruce Banner who listen to the podcast
• 26:13
  episode. Please remember to share the
• 26:16
  episode with other people who might get some value from it.
• 26:20
  And then also please share the podcast in Gombe because I've
• 26:23
  heard from other parts of Nigeria here from Port Arkad,
• 26:27
  heard from Inugu, heard from Ibadan, heard from Ilisha, heard
• 26:30
  from Efi, heard from Plateau. I've heard from Kaduna where you
• 26:37
  know about Gombe. I've only heard heard of two
• 26:39
  people from Gombe. So the two of you in Gombe who
• 26:42
  listen to this podcast, I beg share with the rest of the Gombe
• 26:45
  brethren so that they can get the goodness of what we talk
• 26:48
  about over here on the podcast. So thanks for your time and
• 26:51
  attention. I'll catch you guys at the next
• 26:52
  episode.