Latest / Ecommerce Podcast w/ Will de Bruin

225. THIS Will Answer The Million Dollar Question
THIS Will Answer The Million Dollar Question
Want to know one of the biggest secrets to building a million-dollar ecommerce brand?
Stop trying to sell to everyone.
Too many ecommerce founders try to appeal to as many people as possible, thinking a bigger audience means more sales.
But the reality is, the more specific you get about who you're targeting, the easier your marketing becomes.
In this podcast, I break down why specificity, customer segmentation and focusing on one clear target audience can completely change your ecommerce results.
You'll…
The skinny
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