Planet-Centered Innovation With Hansgrohe's Steffen Erath | Global DIY Summit 2026
In this Omni Talk Retail interview, recorded live from the Global DIY Summit 2026 in Amsterdam, Chris Walton talks with Steffen Erath, Head of Innovation at Hansgrohe, about why sustainability should be more than a business objective and instead become a starting point for innovation.
Steffen shares how Hansgrohe approaches innovation at the intersection of sustainability, technology, and customer experience, and explains why he advocates for "planet-centered innovation" alongside more traditional product and customer-driven strategies.
He also discusses the role AI can play in accelerating…
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