The Bait & Switch Ruining Real Estate Deals
What happens when buyers fall in love with a listing online, only to arrive and discover an empty house that looks nothing like the photos?
In this episode of Market Ready, Lance Pendleton sits down with Damon Vaz, co-owner of Voz Interiors and a former police sergeant turned professional home stager, to discuss one of the biggest mistakes sellers and agents make: relying on virtual staging instead of creating a truly market-ready home.
Damon explains why he calls virtual staging without physical staging the "bait and switch," how staging creates an emotional connection that leads to faster…
The skinny
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