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The CPG brand’s guide to The Purpose Pledge

Welcome back to The Natural List podcast, your place for what’s new and what’s next in the CPG industry! This week, host Adrienne Smith interviews Les Szabo, chief strategy and impact officer at Dr. Bronner’s and Michael Ham, president and founder of Wild Orchard Tea Company, about the newly launched Purpose Pledge.

According to the pledge, the Purpose Pledge is a collaborative initiative anchored in ten clear commitments that embed purpose into company governance, operations and supply chains. It brings together an ecosystem of companies and allied support organizations in a shared…

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