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Marketing Strategies for Uncertain Times | Bathroom Break #56 🚽
There’s a TON of uncertainty in today’s climate: tariffs, regulations, etc. How should you deal with it when it comes to marketing efforts?
Enter: transparency. Being clear about pricing and how it’ll affect your customers’ carts helps save you (and your team) from varying questions. Putting this notice on a landing page is a way to address it.
Plus, going too far on discounting may not be a great strategy. Instead, doubling down on value and need are a better angle. Jay also mentions revising internal expectations when it comes to sales and pipelines. Should you double down on your already…
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