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Building a Championship Culture at Lewis University
Winning is fun but culture is built long before the scoreboard lights up.
In Part 2 of our conversation, John Ashaolu, Assistant Vice President for Athletics at Lewis University, breaks down what it really takes to build a championship-level athletic department.
From revitalizing alumni engagement and transforming the annual golf outing at Cog Hill into a record-breaking experience, to rebranding the student section as “The Cockpit,” John shares how intentional fan experience drives brand equity and school pride.
We also dive into his philosophy of curating an elite student-athlete…
The skinny
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