Latest / The Andrew Faris Podcast
With $10M In Revenue And $0 In Ad Spend, Isaac Medeiros Is In A Class Of His Own
There's just no one else quite like Isaac Medeiros that I know of in ecommerce. With a team of a ~dozen creators, 16 freelance scriptwriters, multiple YouTube & TikTok accounts, and now a Discord channel, Isaac has taken the content-driven approach to DTC to a whole different level.
The result: a fast-growing, profitable DTC brand with a PNL that doesn't look like any others I know of in the space.
I chatted with Isaac about what it really takes to build a machine like the one he has–and whether or not other brands should seek to copy his model (on this question, his answer may surprise you)…
The skinny
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